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4K Content Market - The Growing Trend of Rapid Innovations Across Media and Entertainment
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UHD is the leading 4K standard for television broadcasting and consumer media. Moreover, 4K is the dominant 4K standard in cinema industry for movie projection. 4K technology owing to its feature of higher frame rates and better color replication renders more true-to-life or real life like images. 4K TVs support 10- and 12-bit color; this facilitates a wider range of color availability on a 4K screen and more vibrant picture or video appearance. The 4K content market comprises production and rendering process, which includes software, hardware, and services. The global 4K content market is expected to witness continual growth over the forecast period 2018 – 2026.
The growing trend of rapid innovations across media and entertainment, which includes cinema digitization, and over the internet (OTT) services such as internet TV or IP TV are anticipated to create demand for 4K content over the forecast period 2018 – 2026, thus driving the 4K content market globally. Growing platforms like Netflix and Amazon Prime Videos are supporting the 4K content market growth globally. However, lack of awareness of 4K technology is expected to slow down the growth of the overall market in the early phase of the forecast period. Besides, technological advancements and innovations such as 3D audio technology, and live and immersive media content rendering platform adoption is anticipated to creating lucrative market opportunities for participants in the value chain of 4K content across the globe. Online streaming services are expected to provide revenue opportunity for web based and app based service providers in the global market.
The 4K content market across the globe is broadly segmented by component, application, distribution channel, and by end-use industry. The component segment is further classified as hardware, software, and services. The hardware segment is additionally sub segmented as 4K content creating devices and rendering devices. The software segment is segmented by deployment, which includes on-premise and cloud. Moreover, cloud segment is further categorized as private cloud and hybrid cloud. The application segment is further divided into designing, security, simulation, video conferencing, digital cinema and others. By distribution channel, the market is classified as online and offline channels. Moreover, based on end-use industry, the global 4K content market is categorized among education, retail, broadcast, enterprise, healthcare, and others.
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The global 4K content market, based on geography, is divided into five regions which include North America, Europe, Asia Pacific, Middle East & Africa (MEA), and South America. On a regional basis, the North America segment is anticipated to contribute the largest market share in the current market. Europe is anticipated to show marginal growth with a significant compound annual growth rate (CAGR) during the forecast period. Asia Pacific and Middle East & Africa are expected to witness similar growth in the near future. 4K content market analysis across major counties includes the U.S., Canada, U.K., Germany, France, Italy, GCC countries, South Africa, and Brazil.
Transparency Market Research (TMR) is a next-generation provider of syndicated research, customized research, and consulting services. TMR’s global and regional market intelligence coverage includes industries such as pharmaceutical, chemicals and materials, technology and media, food and beverages, and consumer goods, among others. Each TMR research report provides clients with a 360-degree view of the market with statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations
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