Key Takeaways from Global Lingerie Market Offered in New Research Forecasted through 2024 end

Lingerie market has been growing at a steady rate over the past few years as lingerie is considered to be a necessity to every woman across the globe. The dependency on lingerie for functional as we as for fashion purposes has been propelling the growth of the market in recent years. Owing to these reasons, the report states that The Global Iingerie Market was valued at US$33.18 bn in 2015 and is expected to be worth US$55.83 bn by the end of 2024. The global market is estimated to rise at a CAGR of 6.4% during the forecast period of 2016 and 2024 due to various growth drivers that have been carefully studied in this research report.

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Availability of Broad Product Range to Fuel Growth of Lingerie Market

The global lingerie market is expected to grow at a steady pace due to the wide availability of these products. Today, lingerie can be bought online as well as through retail stores. With the help of accurate size charts and description lingerie can be purchased through online shopping with the option of exchanging or returning it if it does not fit. Thus, the convenience of shopping has also boosted the growth of the global market. Analysts state that the broad product range that suits every budget has also lured in bigger consumer base in the global lingerie market. Furthermore, continuous efforts to improve the materials used for making various types of lingerie, research and development, and strong branding have all favored the growth of the global market in recent years.

On the basis of product types, the global lingerie market is segmented into bra, knickers and panties, loungewear, shape wear and others. The report indicates that the bra segment holds the biggest share in the global market due to its indispensable usage. The knickers and panties segment too is expected to make a significant contribution to the overall market as these are considered essential items of an attire as well.

Global Lingerie Market: Opportunities

Moreover, the global lingerie market is experiencing moderate growth in the apparel segment as nowadays individuals are more inclined towards branded items, most of which are usually priced on the higher end. People from all backgrounds and income group want to avail a comfortable and lasting inner wear that can be fashionable as well as skin-friendly. There are many local brands or companies that manufacture cheap quality products to cater to the wide population in the under developed or developing countries. Mergers and acquisitions are a strategic way of entering the market and understanding the current needs and preferences of the population. Through this, the large companies will benefit in capturing the market and at the same time, will enable the small companies to fight for a better position in the market.

Global Lingerie Market: Regional Outlook

Moreover, in this report the study provides different countries included in different regions such as North America, Europe, Asia Pacific, Latin America and Middle East and Africa. North America includes U.S. and Rest of North America. Europe includes U.K., Germany, France, Russia, Italy and Rest of Europe. Asia Pacific includes countries such as India, China, Japan and Rest of Asia Pacific. In addition, Middle East and Africa includes country such as UAE, South Africa and Rest of Middle East and Africa. Latin America comprise of countries such as Brazil and Rest of Latin America

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Asia Pacific is anticipated to witness the fastest growth during the forecast period. Transition in the lifestyle of the consumers which is backed by rapid urbanization and increasing purchasing power is a major factor behind the high growth of this market in Asia Pacific. Further, consumer exposure to the same by way of advertisements through televisions, and print media among others is another key factor responsible for the growth of the Lingerie Market in this region. 

Key Players Mentioned in this Report:

Some of the major key players operating in the global lingerie market are, Jockey International Inc. (Kenosha, Wisconsin, U.S.), Hanes (North Carolina U.S.), Groupe Chantelle (Cachan, France), LVMH (Boise U.S.), L Brands Inc. (Columbus, Ohio), MAS Holdings Limited (Colombo, Sri Lanka), Ann Summers (London, U.K.), Marks and Spencer (London U.K.), PV H Corporation (New York, U.S.) among others.

The report analyzes the factors that are driving and restraining the growth of the lingerie market. This report will help manufacturers, distributors and suppliers to understand the present and future trends in this market and formulate strategies accordingly.

The global lingerie market can be segmented as follows:-

Global Lingerie Market, by Type

Bra

Knickers and Panties

Lounge wear

Shape wear

Others

Global Lingerie Market, by Distribution Channel

Online Stores

Store Front

Global Lingerie Market, by Geography

North America

U.S.

Rest of North America

Europe

U.K.

Germany

France

Italy

Rest of Europe

Asia Pacific

China

Japan

India

Rest of Asia Pacific

Latin America

Brazil

Rest of Latin America

Middle East and Africa

UAE

South Africa

Rest of Middle East & Africa

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