Press release
Over the Top Market Projected to Grow at 118.51 Billion by 2023 - ESPN Play, Fox Sports Play, Globosat Play, Telecine Play across Chile, Brazil, Mexico
Over the Top (OTT) Market was anticipated at USD 28.02 Billion in 2015, and is predicted to reach USD 118.51 billion by 2025, with the CAGR of over 15% over the forecast period. Rising adoption of device based computing and varied availability of global broadband infrastructure are the major drivers of OTT Market. Rapid computerization in banking system, high speed internet availability, increasing E-commerce sector, growing trend for Omni-channel retailing and preference of online media over traditional TV are considered to be the notable trends propelling the OTT market over the forecast period.
Growing trend of cord cutting and high penetration level of smart devices across the globe is expected to positively influence the industry. OTT enables users to access desirable content promptly and has been anticipated to break the barriers of expensive and inflexible content sharing techniques. Original content by leading OTT companies, such as Netflix and Amazon has proved to be successful in the market and has encouraged the market leaders with proprietary content to investment in producing more content uniquely.
Request a Sample Report @ https://www.xpodenceresearch.com/Request-Sample/105867
Key players
The growth in the Latin America OTT platform has developed the regional pay-TV platforms leading to introduction various “TV Everywhere” services by international broadcast group, including ESPN Play, Fox Sports Play, Globosat Play, and Telecine Play across Chile, Brazil, Mexico, and Colombia. Some of the prominent key players in over the top market are Akamai Technologies Inc., Amazon.com Inc., Microsoft Corporation, Apple Inc., CBS Corporation Inc., Limelight Networks, Facebook Inc., HBO NOW, Google Inc., Hulu LLC., Netflix Inc., and Roku Inc.
Industry Analysis
Text, images, VoIP and Videos are few of the forms of OTT used by large number of population, although, video content sharing and video streaming are popularizing exponentially across the globe. Rapidly increasing large viewers’ population and expansion of user base in different regions has led to the increased competition in the industry. The key factor spurring the growth over the forecast period includes rising smartphone users, household broadband penetration, and rise in internet users. Furthermore, growth in global advertisement spending on internet, rising economic growth and cloud services are also positively impacting the market. However, OTT segment has been altered owing to high competition, regulatory imbalances, cost incentive, and legal & regulatory issues.
North America is expected to acquire the major share of the market
The North America market has been anticipated to account for the largest revenue share of the global OTT market and has been expected to retain the dominance over the forecast period. Continuous adoption of OTT across the U.S. supported by various factors, including rising broadband penetration level, success of media companies such as Amazon and Netflix in the regional market, and consumer willingness to pay for the content is projected to fuel the market over the forecast period.
Market Segments
On the basis of platform segment, the report displays the market share,
revenue, and growth rate of each type, primarily split into
• Smart Devices (Smart TV and smartphones)
• Laptops
• Desktops
• Tablets
Growing access to the internet has led to the enhanced growth in Smart Devices segment
Smart devices and desktops have augmented new applications and technologies allowing customers to access internet and download media files and stream live content regardless of time and place Google Chrome cast, Amazon Fire TV Stick, and Apple TV are few smart streaming devices overcoming various challenges by enhancing home entertainment solutions with internet-connected device platforms and allowing access to streaming online content to TV Additionally, various smart TV manufacturers including Sony Corporation, Samsung Electronics Co. Ltd., Panasonic, and LG Electronics Inc., are developing apps in collaboration with streaming media device companies, such as Amazon, Apple, and Roku, to deliver OTT content and services as standard product package.
Based on services type, the report includes the market share, revenue, and growth rate of each type, primarily bifurcated as
• Consulting
• Installation & maintenance
• Training & support
• Managed services
Based on revenue model, the report includes the revenue, market share, and growth rate of each type, primarily segmented as
• Subscription
• Rental
• Procurement
• Advertisement
On the basis of deployment model, the segment includes the market share, growth rate and revenue, of each type, primarily divided into
• Cloud
• On-premises
Global OTT corporations have started concentrating on revenue generation and enhancing cloud services. The market players additionally offer various resources including infrastructure platform, and bill customers on an hourly or monthly period to the customers. The benefit of cloud-based content application is leveraged growth of real-time communication along with improved performance and reduced costs.
On the basis of End-User, the market has been segmented into
• Banking, Financial Services, and Insurance (BFSI)
• Media and Entertainment
• IT and Telecommunication
• Healthcare
• Education
• Government
• Retail
• Others
Regional Analysis
Geographically, the global market has been segregated into Asia Pacific, North America, the Middle East & Africa, Europe, and Latin America. Market share, revenue (Billion USD), and growth rate for these regions, from 2015 to 2025 (forecast) are:
• Asia Pacific: China, Japan, India and Rest of Asia Pacific
• North America: U.S., Rest of North America
• Middle East & Africa: GCC, North Africa, South Africa and Rest of MEA
• Europe: Germany, France, UK, rest of Europe
• Latin America: Brazil and Rest of Latin America
Browse Report @ https://www.xpodenceresearch.com/Reports/Over-the-Top-Market
About us:
Xpodence Research have the most extensive collection of market research reports of many categories. Xpodence Research provides the best market research solution for every industry by publishing the best possible results of great market research firms worldwide. For every particular problem, there’s a particular solution, so according to the customer needs, we provide the best possible results to them from different market research organization, whether it’s a Custom Research or Syndicated Research reports because the product that wins is the one that bridges customers to the future, not the one that requires a giant leap.
Every organization, whether it is related to Pharmaceuticals, Technology, Eatables, Consumable Goods and many more demands a market research results so that they can take important decisions for more productivity and better output in this swift world. Xpodence Research gives the best possible outcome, perfect forecast, analysis and insights of market research in the form of report which is beneficial for various organisations and also to the manufacturing companies in taking the best decisions for quality production.
Contact us:
Xpodence Research
244 , Madison Avenue
New York City, NY - 10016
United States
Toll Free +1- 844-445-2861
Email: sales@xpodenceresearch.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Over the Top Market Projected to Grow at 118.51 Billion by 2023 - ESPN Play, Fox Sports Play, Globosat Play, Telecine Play across Chile, Brazil, Mexico here
News-ID: 1034392 • Views: …
More Releases from Xpodence Research
Real-Time Location Systems (RTLS) Market For Healthcare - Hardware Segment Contr …
RTLS or Real Time Location System is a combination of hardware, software and service components, which is used for the realtime monitoring, tracking and management of equipments, patients, and staff personnels. The Real Time Location Systems find applications in civil as well as military healthcare facilities. With continuous advancements in healthcare technology, the RLTS are finding increase in adoption in many parts of the world, with developed countries at the…
Scar Treatment Market - Keloids and Burned Scars Treatment to Take More Priority …
The global scar treatment market has been examined to pick up a comprehension about the changing situation of the appearance and aesthetic remedial measures. Scar revision is a process that is utilized to limit the scars in a way that they seem more reliable with the encompassing skin tone and skin texture. Scars are unmistakable signs that stay after an injury mends. They are unavoidable aftereffects of damage or a…
Shotcrete Concrete Market - Key Manufacturers Motivated Towards the Adoption of …
Shotcrete or sprayed concrete is generally used in a wide range of applications including construction and wastewater treatment structures. It is considered to be an efficiently performing mortar or concrete which is blown at high speed on the desired surface of a construction site, generally through a hose. Shotcrete or sprayed concrete is generally conveyed by using two methods including dry mix process and wet mix process. The wet mix…
Tube Packaging Market - Key Manufacturers Motivated Towards the Adoption of Key …
A hollow and cylindrical container that is made by paperboard, plastic or aluminum is called tube. Tubes are basically used for storing viscous liquid type materials like toothpaste, adhesive, ointment, and others. At the time of manufacturing and processes of filling, both the ends of the tube are cured in a different manner. An oval orifice is present on one of the end of the tube body, that can…
More Releases for OTT
OTT Content Market
The emergence of the live streaming trend and virtual reality technology is a great opportunity for major players to develop innovative offerings in the OTT content market. An increase in the adoption of high speed broadband, along with the increasing demand for smartphones and smart televisions is contributing to the growth of the OTT content market. Players in the market are continuously upgrading their product portfolios to meet the increasing…
Over the Top (OTT) Content
Market Overview
The Global Over The Top (OTT) industry hit a significant mark in the year 2017. The sector was valued at $97.43 billion in the year 2017 and is expected to grow at a compound annual growth rate of 16.7% between the years 2018 to 2025. By the year 2025, the industry is expected to cross an astounding figure of $332.52 billion marks. The massive growth opportunities have excited investors…
OTT Services Market - The Increasing Application of OTT In Media and Entertainme …
The global over-the-top (OTT) services market has been projected in a report by Transparency Market Research (TMR) to witness a rising count of players focusing on inorganic growth strategies such as acquisition of smaller players to gain a competitive edge. However, some of them could also concentrate on improving their product portfolio to attain a position of strength in the market. Google, Apple, and Netflix are among the leading players…
OTT Services Market: Rising Demand for Online and Cloud Services to Make OTT Ser …
Global OTT Services Market – Snapshot
OTT services are delivered over internet service provider’s channel, however, they don’t have any involvement in the planning or provisioning of service. As these services are directly offered to consumers ‘over the top’ of internet service provider’s network, they have derived the name - over the top services. In response to the proliferation of smartphones and their compatibility with OTT applications, the demand for OTT…
Global OTT Services Market: Rising Demand for Online and Cloud Services to Make …
OTT services are delivered over internet service provider’s channel, however, they don’t have any involvement in the planning or provisioning of service. As these services are directly offered to consumers ‘over the top’ of internet service provider’s network, they have derived the name - over the top services. In response to the proliferation of smartphones and their compatibility with OTT applications, the demand for OTT services is poised to rise…
OTT Services Market: Rising Demand for Online and Cloud Services to Make OTT Ser …
On account of comprising several international and regional players, the global over the top (OTT) services market exhibit a highly fragmented vendor landscape. With established players expanding their footprint across the world, regional companies are finding it increasingly difficult to compete with them in terms of quality, features, and price advantage. According to Transparency Market Research (TMR), several international companies are likely to grow inorganically in the coming years by…
