Press release
Spire chosen as Official Research Partner to the ALYA WTA Malaysian Open for sixth year in a row
Spire, Events, Malaysia, Official Research Partner, ALYA WTA Malaysian Open, Sime Darby, Face-to-Face , Quality Research
Along with the Lawn Tennis Association of Malaysia (LTAM), Spire was thrilled to be a part of this prestigious event, organized by Sime Darby – a Malaysia-based multinational conglomerate. Talented sportspersons such as Elina Svitolina, Carla Suarez Navarro, Caroline Garcia and Yulia Putintseva graced the court.
As the Official Research Partner, Spire’s Malaysia team aided organizers to improve event arrangements in the coming years using a Face-to-Face intercept research method to interview spectators. Spire’s regular participation in this international event showcases the quality and consistency of the research we provide.
For more information, please visit our newsroom section here: http://bit.ly/2HENRvG
Spire Research and Consulting was established in 2000 to address a gap in the research and consulting industry in global emerging markets. Unlike most agencies that focus on traditional consumer research, our founders saw a profound need for holistic research projects.
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