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Global Enterprise Video Conferencing Market Overview

The culture of business and environment has been dramatically changed in the past few years. Presence of digitization and visual data sharing technology changes the business and shaping it in a new a way to achieve desired goals. Today the world is heading towards globalization, multinational enterprises are shifting towards video conferences and meetings in order to obtain effective results and decisions from off-shore branches. These factors flourish the culture of the business which helps to enhance the productivity of the business.

The video conferencing solutions help the organizations to achieve the desired goals by discussing the strategies and providing trainings over video conferences to enhance the business output. And, the enterprise video conferencing market has grown up significantly due to introduction of web-based technology with fewer complications by the IT sector. These factors will help the enterprise to expand and operate their business efficiently from the remote locations.

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Market size and forecast

The global enterprise video conferencing market is expected to reach USD 7.94 Billion by 2023 from USD 3.85 Billion in 2015 and it is expected to expand at a CAGR of 7.44%% over the forecast period i.e. 2015-2023. Rising adoption of video conferencing facilities in healthcare and education sectors across the globe has strengthened the demand for enterprise video conferencing.

The North-America market accounted for the largest revenue share of 38.14% in 2014 in overall enterprise video conferencing market across the globe and it is expected to maintain its dominance in the near future. Rising adoption of video conferencing facilities in corporate enterprises are expected to drive the market of enterprise video conferencing across North-America in near future.

Further, market of enterprise video conferencing is expected to register a CAGR of 9.2% in the Asia-Pacific region during the forecast period i.e. 2015-2023. Moreover, expansion of business by national and multinational organizations in developing countries of Asia-Pacific region such as India are likely to improve facilities of video conferencing in order to carry out off-shore meetings in Asia Pacific region. Whereas, presence of huge economic and IT sector in China which have latest and updated technology are likely to impact positively on the growth of enterprise video conferencing market over the forecast period of 2015-2023.

Market Segmentation

Global Enterprise Video Conferencing Market is segmented as follows:

Analysis By Deployment Type

On-Premise Video Conferencing
Managed Video Conferencing
Cloud-based Video Conferencing

Analysis By End-User

Corporate Enterprise
Healthcare
Educational Institutions
Government and Defense

By Region

Global Enterprise Video Conferencing Market is further classified on the basis of region as follows:

North America (U.S., Canada) Market Size and Y-O-Y Growth Analysis
Latin America (Mexico, Brazil, Rest of Latin America) Market Size and Y-O-Y Growth Analysis
Western and Eastern Europe (Germany, Italy, Spain, France, U.K, Benelux, Hungary, Rest Of Western Europe, Russia Poland, Rest of Eastern Europe) Market Size and Y-O-Y Growth Analysis
Asia-Pacific (China, India, Singapore, Japan, Australia and New Zealand and Rest of Asia) Market Size and Y-O-Y Growth Analysis
Middle East and North Africa (MENA) Market Size and Y-O-Y Growth Analysis
Rest of World Market Size and Y-O-Y Growth Analysis

Growth Drivers and challenges

The improvement in productivity among the workforce of the enterprises through video conferences and meeting is expected to trigger the market for enterprise video conferencing during the forecast period i.e. 2015-2023. There is a continuous expansion of internet-based services to enhance the video conferencing quality and introduction of fast internet networks such as 4G has intensified the demand for enterprise video conferencing over the past few years. Moreover, rising popularity of managed video conferencing and cloud based conferencing as well as enhanced video-interfaces are some of the key factors which will further propel the market growth of enterprise video conferencing globally in future.

However, increasing facilities of communication and installation of internet based devices in educational institutes are expected to grow the demand for enterprise video conferencing across the globe. Another major factor driving the growth of enterprise video conferencing market is increase in penetration of applications of video conferencing in healthcare sectors. Flexibility of working through remote locations, reduction in capital expenditures, owing of powerful tools for communication and growing need for effective communication purposes in corporate enterprise are believed to be the major drivers for the enterprise video conferencing market over the forecast period 2015-2023.

Introduction of cloud-based video conferences and high-end technology video interfaces are likely to fuel the growth for enterprise video conferencing market in the near future. The need for better and cost-effective technology for communication purposes has increased in past few years by the multinational organizations which are looking to expand their business across the globe. Apart from this, the security in the sector of communication plays a crucial role in order to maintain confidentiality of the video conferences and communication. The lack of security in communication and rising unethical activities such as hacking are expected to hinder the growth for enterprise video conferencing market globally. High cost of video conferencing equipment and lack of communication technology in rural regions is likely to have connectivity issues and deficient of latest technology equipment in the region. These factors are expected to retrain the growth of enterprise video conferencing market across the globe.

Key Players

The key players of enterprise video conferencing market across the globe as follows:

Cisco Systems
Company Overview
Key Product Offerings
Business Strategy
SWOT Analysis
Financials

Microsoft Corporation
Avaya, Inc.
Adobe Systems
ZTE Corporation
Lifesize

Scope and Context

Overview of the Parent Market

Analyst View

Segmentation

The Global Enterprise Video Conferencing Market is segmented as follows:

By Deployment type Market Size and Y-O-Y Growth Analysis
By End-user Market Size and Y-O-Y Growth Analysis

By Regions

North America (U.S., Canada) Market Size and Y-O-Y Growth Analysis
Latin America (Mexico, Brazil, Rest of Latin America) Market Size and Y-O-Y Growth Analysis
Western and Eastern Europe (Germany, Italy, Spain, France, U.K, Benelux, Hungary, Rest Of Western Europe, Russia Poland, Rest of Eastern Europe) Market Size and Y-O-Y Growth Analysis
Asia-Pacific (China, India, Singapore, Japan, Australia and New Zealand and Rest of Asia) Market Size and Y-O-Y Growth Analysis
Middle East and North Africa (MENA) Market Size and Y-O-Y Growth Analysis
Rest of World Market Size and Y-O-Y Growth Analysis

Market Dynamics

Supply and Demand Risk

Competitive Landscape

Porter’s Five Force Model

Geographical Economic Activity

Key Players (respective SWOT Analysis) and their Strategies and Product Portfolio

Recent Trends and Developments

Industry Growth Drivers and Challenges

Key Information for Players to establish themselves in current dynamic environment

……Continued

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