Variable Data Printing Labels Market to Witness a Pronounce Growth Rate 14% of CAGR by 2023

Global Variable Data Printing Labels Market Information Report by Type (Release Liner, and Linerless Labels), by Composition (Facestock, and Topcoat), by Application (Food & Beverage, Pharmaceuticals, Personal Care, Consumer Goods, and others) and Region - Global Forecast To 2022

Market Scenario:
Variable data printing is a form of digital printing where elements such as text, graphics and images are changed from one printed piece to another by using information from an external database. Variable data printing labels allows personalizing the printing requirements according to a specific set of data. The growth of the market is expected to be driven by the ability of variable data printing labels to generate customized product information and serialized number printing at low cost and in less time. The variable data printing label is gaining importance with the rapid increase in the use of printing barcodes in various industry verticals such as pharmaceutical, consumer goods, and food & beverage. With the increase in the concept of barcode scanning for generation of invoices and the increase in demand for huge volume inventory tracking, the variable data printing labels market is growing significantly. The growth of packaging industry is also contributing significantly to the growth of the market. Global variable data printing labels market is expected to grow at around 14% CAGR during the forecast period.

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Key Players

• HP Inc. (U.S.)
• WS Packaging Group, Inc. (U.S.)
• Canon Inc. (Japan)
• Cenveo Inc. (U.S.)
• 3M Company (U.S.)
• Quad/Graphics Inc. (U.S.)
• Xerox Corporation (U.S.)
• Avery Dennison Corporation (U.S.)
• R.R. Donnelley & Sons Company (U.S.)
• Mondi Plc. (South Africa)

These are some of the prominent players at the forefront of competition in the global variable data printing labels market and are profiled in MRFR Analysis.

Global Variable Data Printing Labels Market - Competitive Analysis

The market is characterized by the presence of many large players. Variable data printing labels appears to be highly competitive. International players who are increasingly expanding their footprint in the developing economy, making it difficult for regional vendors to compete with them, especially in terms of features such as product differentiation, product portfolios, quality, and pricing. The market is witnessing intensified competition which is expected to get more intensified further during the forecast period.

In 2017, the new joint venture from Bobst and Radex has introduced three label printers, which can print up to seven colours on a variety on substrates – paper, self-adhesive and wet-glue labelstock and flexible materials – at production speeds of up to 100 m/min (328 fpm) with a native resolution of 1200×1200 and optical 2000 dpi. Central to the digital innovation of these machines is the Mouvent Cluster, an digital printing technology based on a highly integrated cluster, which represents a quantum leap for the industry.

Domino Digital Printing Solutions is set to launch the new K600i White digital print module on Stand No 9A60 at Labelexpo Europe 2017. This solution is particularly well suited to printing high definition white text in very small point sizes onto personal care labels and for other transparent label applications. And with variable data printing (VDP) capability, it can be used for personalised promotions allowing you to add individuals’ names and different places, and for promotional games, providing a real ‘added value’ offering.

HP introduces breakthrough solutions to enable converters to digitally print any label. The company announced a new portfolio of solutions for digital printing and embellishment of labels in any quantity for any application, in another industry-leading move to transform labels and packaging printing from analog to digital, enabling converters to profitably grow their businesses into new markets.

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Global Variable Data Printing Labels Market - Segments

Global Variable Data Printing Labels Market is segmented in to 4 Key dynamics for an easy grasp and enhanced understanding.

Segmentation By Type : Comprises – Release Liner, and Linerless Labels

Segmentation By Composition : Comprises – Facestock, and Topcoat

Segmentation By Application : Comprises – Food & Beverage, Pharmaceuticals, Personal Care, Consumer Goods, and others

Segmentation By Regions : Comprises Geographical regions - North America, Europe, APAC and Rest of the World

Global Variable Data Printing Labels Market - Regional Analysis

Asia-Pacific is expected to show a very high rate of growth in demand for variable data printing labels over the coming years, owing to rising disposable incomes and the booming ecommerce industry. The variable data printing labels market in developing countries such as China and India are estimated to grow at a high rate in the forecast period. China is estimated to grow faster than any other country because of its strong economic growth along with increase in online shopping, increased investment by packaging industries, and rapid urbanization.

China accounts for the largest market in Asia Pacific. In China, the electronics and appliance retailers dominate the market. Domestic manufacturers are accounting for the increase in share of consumer electronics due to growing brand reputation and improved technology. Factors such as rising increase in disposable income, urbanization are some of the major factors driving the demand for variable data printing labels solutions in the packaging.

The report for Variable Data Printing Labels Market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different market segments and regions.

Brief Toc:

1. Executive Summary
2. Research Methodology
3. Market Dynamics
4. Global Market, By Packaging Type
5. Global Market, By Technology
6. Global Market, By Application
7. Global Market, By End-user
8. Regional Market Analysis
9. Competitive Analysis
10. Conclusion
11. List Of Tables
12. List Of Figures

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Study Objectives of Variable Data Printing Labels Market

• To provide detailed analysis of the market structure along with forecast for the next 5 years of the various segments and sub-segments of the Global Variable Data Printing Labels market

• To provide insights about factors affecting the market growth

• To Analyse the Global Variable Data Printing Labels market based on various factors such as supply chain analysis, and Porter’s five force analysis

• To provide historical and forecast revenue of the market segments and sub-segments with respect to regions and their respective key countries

• To provide country level analysis of the market with respect to the current market size and future prospective

• To provide country level analysis of the market for segments by type, composition, application and region

• To provide strategic profiling of key players in the market, comprehensively analysing their core competencies, and drawing a competitive landscape for the market

• To track and analyse competitive developments such as joint ventures, strategic alliances, mergers and acquisitions, new product developments, and research and developments in the Global Variable Data Printing Labels Market

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