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CBG Safety and Surveillance Technology renews a Strategic SEO Marketing Agreement with SlickRockWeb

07-12-2006 05:59 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: SlickRockWeb.com

Minneapolis, MN July 12, 2006 -- SlickRockWeb Inc. (www.slickrockweb.com) is pleased to announce the renewal of its search engine optimization (SEO) agreement with CBG Safety and Surveillance Technology LLC of Dallas Texas. Under the terms of the agreement SlickRockWeb will continue to provide affordable SEO and will be responsible for the continued promotion and optimization of both CBG owned and operated websites (www.cbgsurveillanceequipment.com and www.cbgsafetyproducts.com). SlickRockWeb will continue to increase the “natural” organic rankings of both sites in the major search engines. SlickRockWeb utilizes a variety of proprietary SEO methods, business intelligence, web traffic analytics, and data mining techniques in order to boost the rankings of its client’s websites in the search engines and to help improve the sales conversions generated through the web. The CBG surveillance equipment website, through the SEO efforts of SlickRockWeb, currently ranks #9 on Yahoo.com for “surveillance equipment” out of 10,900,000 results and #3 on MSN.com out 647,527 results. The CBG personal safety products website, through the SEO efforts of SlickRockWeb, currently ranks #10 on Yahoo.com for “personal safety products” out of 44,800,000 results and #1 on MSN.com out 1,940,725 results.

"We recognize the importance of utilizing the expertise of an SEO firm such as SlickRockWeb to promote our online retail businesses in the highly competitive spaces of surveillance equipment and personal safety products", said Chris Rock, CEO of CBG Safety & Surveillance Technology. "We anticipate a very beneficial relationship with SlickRockWeb in the next few years."

"With crime on the rise again we feel CBG is in the right place at the right time and has the right mix of products", said Eric Nelson, co-owner and Chief Technical Officer of SlickRockWeb. “Our strategic plan is to continue to capture market share for CBG, help them build the branding of their business, and to help them continue to grow their online sales.”

SlickRockWeb will also continue exploring new ways to use pay-per-click (PPC) advertising campaigns in a cost-effective manner for CBG. Because of the growing competition and growing expenses of pay-per-click advertising smaller companies will need to continue to re-evaluate and re-adjust how they utilize this new advertising medium. Nevertheless, when performed correctly the cost per thousand impressions or (CPM) for a pay-per-click campaign can be well under ten dollars ($10.00). Compare this to the industry average costs of around one hundred dollars ($100.00) per CPM for traditional advertising in mainstream magazines and newspapers. It is easy to see how SEO and online advertising, unlike traditional advertising, levels the playing field for a smaller company and gives them the ability to easily track, measure, and analyze targeted traffic to their websites in a very cost-effective manner.

SlickRockWeb fills the growing needs of small to medium sized businesses to take advantage of these cost effective forms of advertising.

About SlickRockWeb.com

SlickRockWeb Inc. (www.slickrockweb.com) is a leading provider of affordable SEO (search engine optimization) and online marketing services. SlickRockWeb creates and manages cost-effective PPC campaigns and can improve a website’s “natural” organic ranking in the search engines through a variety of proprietary SEO methods. SlickRockWeb also provides a full suite of web development, web makeovers and custom designs, ebusiness solutions, and web marketing strategies. Currently SlickRockWeb services clients in three countries with market capitalization’s under 20 million dollars.

About CBG Safety & Surveillance Technology

CBG Safety & Surveillance Technology LLC is a Texas owned and operated company comprising of two retail websites (www.cbgsurveillanceequipment.com and www.cbgsafetyproducts.com). CBG through its retail websites provides a variety of retail high tech surveillance equipment, spy equipment, spy gear, stun guns, pepper sprays, personal safety devices, and digital recorders / detectors. CBG Safety & Surveillance Technology currently provides a diverse portfolio of over 292 products for purchase through its online ecommerce websites secured with 128 bit SSL encryption. All products sold by CBG are of the highest quality and are suitable for corporate, school, and home use. Please log on to www.cbgsurveillanceequipment.com to purchase the latest surveillance equipment or log on to www.cbgsafetyproducts.com to purchase the latest personal protection products from CBG Safety & Surveillance Technology.

Contact:

Eric Nelson of SlickRockWeb.com
Email: pr@slickrockweb.com
Tel: 1-866-486-7747
www.slickrockweb.com

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