Yerasoft Leverages Custom MySpace Accounts for Small Businesses to Connect with Consumers
A business owner in Tampa Bay, Florida realized that one great way to get people to come to his bar is to tell them to add his bar to their MySpace friends list, this allows him to send out invitations for various events at his bar. He has also added secret codes in his invitations in order for the customers to get a discount at his bar if they use it when she/he is there. This will allow the bar owner to keep track of how many people actually got the invitation because of MySpace usage. This is the prime example of how useful MySpace is when applied in the direct connection to the consumer.
At Seattlepi.com, business owners are discussing how MySpace is an opportunity for feedback and how it is a different way to dialogue your business information. Carl Brown VP of Marketing at Yerasoft LLC says, "You need to add value to the MySpace community. If a company creates and customizes messages to meet the needs of the community, and add value to the community, it will be a hit." MySpace is one of the 5 most visited sites on the internet using that kind of leverage is becoming as important as
marketing on google and other search engines.
MySpace is the new hot venue to get the word out about consumer products and services. In MySpace you are able to design your own page add music and other styling styling to really give a personality to your brand. This gives businesses a very different way to advertise and to connect with for customers on MySpace.
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Yerasoft LLC
6475 Technology Ave Suite A
Kalamazoo, MI 49009
Josie Brennan
jbrennan@yerasoft.com
Yerasoft is a website development company that has been around for eleven years and they have developed a CMS (Content Management System) especially for their company. This allows website owners to manage their website when necessary. The CMS system has become extremely successful at Yerasoft with many customers.