The multichannel commerce market leader opens US representation – zanox board member takes on the management duties
“The US market offers huge potential. We are the European No.1 in the area of multichannel commerce and anticipate exceptional market opportunities. And with our considerable technological know-how and complete range of online marketing services, we have a decisive competitive advantage,” explains Heiko Rauch.
Holger Kamin, responsible Executive Account Director with many years US experience adds: “Our basic business principle of ‘Think globally, act locally’ also holds true in the USA. From now on we can serve our customers as well as organize our entire localization on site. Not least for this reason do we expect rapid market penetration.”
Current market data supports this optimistic assessment. According to Jupiter, US online turnover will grow by 25% in 2006 to US$103.3 billion. Today the US market already accounts for around half the world’s e-commerce turnover.
zanox will also draw on its internationally structured business model for the US. The multichannel commerce specialist can therefore offer its performance-based one-stop-solution in the States as of immediately. All customary online marketing services will be offered: besides affiliate marketing and search engine management also recommendation marketing, multichannel sales as well as customer loyalty.
As a further special feature, zanox also offers its indirect sales model. This lets agencies participate in turnover generated as sales partners in the multichannel commerce business (“Agency Solution”).
The opening of the US subsidiary will be accompanied by several events:
- 19 October: Agency road show with presentation of the Agency Solution in the Chicago office
- 7-9 November: Stand 29 at the ad:tech in New York
- 8 November: zanox Academy with a specific premium affiliate focus in the Hilton, New York
For questions or further information please contact either Heiko Rauch or Holger Kamin on: +1-312-558-1341.
zanox:
zanox is the European market leader in performance-based multichannel commerce. With its zanox XS platform, the Berlin-based company offers a globally unique marketing solution for effective online and offline sales. zanox offers its customers a comprehensive strategy including technology, services and an established network of sales partners. The modular zanox XS suite encompasses affiliate marketing and search engine management, as well as recommendation marketing, multichannel sales and customer loyalty.
zanox is positioning itself as a global player, offering multichannel commerce in more than 25 countries and 4 continents. Numerous prestigious companies from a wide range of industries rely on the sales power of zanox. These include Procter & Gamble, Jamster!, Expedia, Allianz, Citibank, Sixt, DaimlerChrysler and Staples.
zanox was founded in 2000 by directors Thomas Hessler, Heiko Rauch and Jens Hewald, and operates at a profit. The multichannel commerce company currently has an approx. 100-strong workforce, and serves a market that is due to grow approx. 51% to more than 3.14 Trillion Euro in 2005 (Reference: Global Industry Analysts).
Contact details:
Heiko Rauch, Founder and CFO / COO – Holger Kamin, Executive Account Director
zanox, 203 North LaSalle Street, Suite 2143, Chicago, IL 60601
Phone/Fax: +1-312-558-1341/ -1345, press@zanox.com, www.zanox.com