Masstech Converts Videotape to Digital Files with Affordable MassStore® DAM Solutions.
“Last year’s worldwide economic crisis has put extra pressure on engineering managers and CEOs to invest in technologies that increase operational efficiency and provide achievable ROI,” said Brad Redwood, Masstech’s Vice President of Sales for APAC and India. “TOPAZ is overflowing with features inherited from our core MassStore® technology. Our customers like Star TV based in Mumbai are using Masstech solutions today to convert their immense videotape catalogue to digital files. Now, broadcasters of all magnitudes who’ve been holding off on migrating to digital archives can afford to build an efficient file-based system to manage their assets from ingest to playout, to archive storage, across NLEs and storage systems. How did we do it? There is no other system like Topaz, only Masstech has complete ownership of the core technology, which means we can deliver the most affordable system on the market today.”
At BES Masstech will demonstrate how to embed content movement, hierarchical storage management (HSM) and transcoding into complex workflows with deep content knowledge and without reliance on third party components. The result: a built-in price and technology advantage. Masstech bridges operations, post production and the broadcast operations center (BOC) with customizable “Perfect Fit” solutions that focus on reducing operational expenditures to improve the bottom line. TOPAZ includes over 150 interfaces to facilitating integration with legacy equipment while reducing installation time and training.
Going well beyond content storage management, TOPAZ-Ingest initiates the migration of content from baseband videotape directly to digital data tape archives. Masstech will demonstrate how to use this compact turnkey technology today with a package solution based on high performance IBM server hardware and Spectra LTO4/5 data library products. Mr. Joe French, CEO and President of Masstech Group added, “The enormous advantage of the MassStore TOPAZ solution is not only its affordable price, but its ability to grow with our customers’ business needs as it is upgradable to the MassStore® family of enterprise solutions including integration with new media and business systems.”
Visit Masstech Group at BES India 2010 booth, #N-33.
About Masstech Group
Masstech Group is the global leader in providing comprehensive solutions that bridge advanced file-based workflows for broadcast transmission and production, media format transformation and flexible storage integration. Driven by innovation and dedicated to customer success, today Masstech helps more than 300 clients worldwide optimize production and distribution processes, capitalize on business opportunities and grow cost effectively without limits. Masstech Group. Experience Matters.
For more information visit www.masstech.com
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