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Press Releases from Mission (2 total)

10-14-2011 | Sports
Mission

Basketball Superstar Brandon Jennings Joins The Mission™ All-Star Team

Today, MISSION Athletecare™, the world’s first and only line of Athlete-Engineered™ products, announced star point guard Brandon Jennings has joined the company’s elite roster of athlete partners, including All-Stars Dwyane Wade and Steve Nash. MISSION’s Basketball Division made headlines last month with the debut of its groundbreaking and game-changing Court Grip™ technology – a proprietary, patent-pending formula that is scientifically engineered to enhance traction and combat the negative effects of dusty,
10-13-2011 | Sports
Mission

National Basketball Athletic Trainers Association (NBATA) Unanimously Approves M …

MISSION Athletecare®, the first and only line of Athlete-Engineered® products, is pleased to announce it has entered into a multi-year partnership with the NBATA as its “Official Traction Provider.” The deal follows extensive in-game testing of MISSION’s revolutionary Court Grip™ product, which was launched last week at Foot Locker stores nationwide and online at Eastbay.com. Athletes apply Court Grip to the soles of their sneakers using a hand-held sponge applicator, providing

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