Press Releases from Direct INFO (2 total)
Russian market of kvass: growth can be limited only by demand
Direct INFO has carried out an in-depth research of the Russian market of kvass. The goal of this research is to determine market volume, shares of main market players, volumes of domestic Russian production, and estimation of kvass production capacities.
In frame of research only natural kvass was carefully investigated (i.e. drink prepared by means of natural fermentation). Kvass beverages, namely carbonated beverages containing a flavoring agent of “Kvas”, or natural…
Russia: Representation of household appliances in retail points of sale
Direct INFO has finished yearly monitoring of specialized retail shops, which sell household appliances and TV sets. Monitoring was carried out in 168 Russian cities with a population of more than 100 thousand inhabitants. The main goal of the project was to analyze the representation of various types and trademarks of household appliances in retail points of sale (POS).
As part of the study, Direct INFO found that 5300 retail shops…
