Press Releases from Signmanager (2 total)
Call in the experts: Consistent Signs
Outsourcing signage project management has become popular as companies struggle to manage their branding and signage liveries in the built environment. Much of the growth in this industry sector can be attributed to the trend in reduced brand life cycle. Whereas in the past the typical brand life cycle may have been 15 years, recent trends have seen corporations embark on rebranding exercises every five to seven years.
The Australia Post…
Brand Management Outsourcing Set to Surge
( EMAILWIRE.COM, March 23, 2007 ) Belrose, Australia -- The number of Australian companies outsourcing the management of signage is expected to surge over the next five years, as the frequency of re-branding intensifies and more businesses seek to ensure consistency across their branded assets.
According to Australia’s leading brand asset management group, Signmanager, outsourcing of signage management has grown to around four per cent of the $500…
