Press Releases from Smaato Inc. (7 total)
Smaato Mobile Advertising Award: VC Partners and Nominees shortlist 2010 announc …
Frank Boehnke (Wellington), Tim Chang (Norvest Ventures), Niall Davis (aeris CAPITAL), Tim Draper (Draper Fisher Jurvetson), Joerg Sievert (SAP Ventures) and Frédéric Veyssière (Innovacom) will meet the Smaato Award winner
Redwood Shores, CA – July 29, 2010 – Smaato Inc., the leading mobile ad optimizer and mobile advertising company, is delighted to announce the VC partners and first set of nominees for the Smaato Mobile Advertising Award 2010. Publishers have until…
Smaato Metrics: Android crunches Apple in mobile advertising performance across …
MobileBeat, San Francisco, CA – July 13, 2010 – Today, Smaato Inc., the leading mobile ad optimizer and mobile advertising company revealed data (metrics. smaato.com), looking at the global mobile advertising market in terms of click through rates and ad network fill rates for June.
The Smaato Metrics for June show further significant increases by Android in global click through rates (CTR), while leaders Symbian and Feature Phones both suffer a…
Smaato Mobile Advertising Awards 2010: Now open for global entries
Awarding the innovation of mobile developers and publishers for the third year
Grand Prize: Free Booth during Mobile World Congress, Barcelona 2011
San Francisco, CA – June 17, 2010 – Smaato Inc., a leading mobile ad optimizer and mobile advertising company, announces the launch of the Smaato Mobile Advertising Award 2010. After the success in previous years, the award aims to find the coolest ad-enabled mobile content on the planet. This year,…
Smaato Network: 5000+ publisher and 7 billion ad requests per month –Underline …
Branded advertising via mobile channel is getting more traction; better quality of engagement is seen by European mobile thought leaders in Smaato’s latest roundtable.
Redwood Shores, CA / Hamburg, Germany - June 7, 2010 – Smaato Inc., the leading global optimizer for mobile advertising, today announced that it now serves over 7 billion ad requests. During May a major milestone of 5,000 registered publishers was topped – and more than 40…
Smaato Metrics: Symbian and Feature Phones buck the trend and see growth in CTR …
Symbian dominates US CTR – 2.7x higher than iPhone
Europe's best mobile advertising performer is Windows Phone
Redwood Shores, CA/Hamburg, Germany – May 17, 2010 – Today, Smaato Inc., the leading mobile ad optimizer and mobile advertising company revealed data looking at the global, mobile advertising market in terms of click through rates and ad network fill rates for April (http://metrics.smaato.com/).
April’s metrics show that Symbian and Feature Phones have bucked…
Asia-Pacific: Smaato predicts $1.5 B mobile advertising spend in 2010
South East Asia is a potential powerhouse for mobile advertising
Singapore, Mobile Squared Road Show, May 6, 2010 – Today, Smaato Inc., the leading mobile ad optimizer and mobile advertising company published a whitepaper, written by Nick Lane, Chief Analyst at MobileSquared, on the mobile advertising market in South-East-Asia.
The whitepaper, based on new research from MobileSquared, reveals information on the mobile Internet boom in Asia. In 2010 more than 400…
Smaato Forms Strategic Mobile Advertising Partnership with MocoSpace
MWC Barcelona, Spain / Redwood Shores, CA, February 10, 2009 – Today MocoSpace and Smaato, the leading global aggregator for mobile advertising networks, announced a new strategic partnership for mobile advertising.
MocoSpace (www.MocoSpace.com) has more than 5 million registered users and 2 billion monthly page views. The US-focused mobile social site was recently ranked No. 1 in mobile entertainment by Hitwise (www.hitwise.com), an independent market research firm. MocoSpace successfully integrated SOMA…
