Press Releases from Empowerkit (1 total)
New Study: 79% of Franchisees Struggle with Web Marketing
Through Empowerkit’s “How Franchisees Think About Online Marketing” eBook, we’ve been able to learn about the struggles franchisees go through in a new virtual paradigm. 79% of them haven’t been given guidance from their franchisor on strategic online marketing.
As a result, franchises are running behind in the online marketing race. A franchisee for Ductz declared: “The sales training that corporate provides is based on selling from 20 years ago. They…
