Platform as a Service Market to be Driven by Upgradation of Technologies

‘Platform as a Service’ (PaaS) in combination with IaaS and SaaS is a cloud computing service model. The global Platform as a Service (PaaS) market was valued at USD 1.60 billion in 2013 and is forecast to grow at a CAGR of 25.7% from 2014 to 2020. PaaS, due to its service model, allows for low capital investment. It enables the deployment of applications without the need for provisioning hosting capabilities. It, thus, helps save on the cost incurred for buying and managing the underlying hardware and software. The PaaS model minimizes the incremental cost required for scaling the system with growth in the service usage, while allowing for resource sharing, reuse, life-cycle management, and automated deployment. For these benefits, PaaS is preferred over other solutions for application and service development.

The flexibility, agility, scalability and efficiency offered by PaaS solutions are key factors which attract the small, medium as well as large enterprises to switch to PaaS solutions. In addition, the rising focus of enterprises in reducing capital expenditure (CAPEX) and diverting the spending to operational expenditure (OPEX) can also be served by PaaS solutions. The global PaaS market is expected to reach a market size of USD 7.98 billion by 2020. Furthermore, the pay-per-use features offered by PaaS coupled with high efficiency of PaaS solutions is another major factor fueling the global PaaS market. However, high fragmentation of market at regional levels hinders the market growth. In addition, the global PaaS market is still characterized by low adoption across the small and medium enterprises (SMEs), predominantly due to low awareness about benefits of PaaS. The key vendors of PaaS profiled in this report include Salesforce.com, Inc., Amazon.com, Inc., Google Inc., Microsoft Corp., and IBM Corp., among others. The significant opportunity for the key vendors lies in providing BPaaS and Open PaaS solutions to their clientele, thereby bolstering PaaS adoption rate.

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‘Platform as a Service’ (PaaS) is a segment of the cloud computing services. In PaaS, customers are provided with a computing platform and a stack of solutions or tools to further develop applications. When coupled with IaaS and SaaS, it is a cloud computing service model. PaaS aids the deployment of applications or services without the complexity of provisioning hosting capabilities and the cost of managing and buying the underlying software and hardware. Thus, PaaS provides low initial cost, resource sharing, incremental cost with growth in your service usage, management services, automated deployment, reuse, and life-cycle management. All these benefits make PaaS an ideal solution for service and application development.

The research study titled as “Platform as a Service (PaaS) Market – Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 - 2020” provides strategic analysis of the global PaaS market along with the market growth forecast for the period 2014 to 2020 (size in USD Million). The report includes in-depth analysis of the market drivers, restraints, and industry trends. The report further highlights the significant growth opportunities for PaaS in the coming years.

This 93-page report gives readers a comprehensive overview of the Platform as a Service (PaaS) (Public, Private and Hybrid Cloud) Market. Browse to unlock the hidden opportunities in this market
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The market research study analyzes the PaaS market at a global level, and provides revenue estimates in terms of USD million for years 2012 and 2013, along with market forecast for the period 2014 to 2020. The values for 2012 and 2013 are the actual values with 2013 considered as base year and 2012 as historic data. The 2014 value is estimated size for the current year where as values for 2015 – 2020 are market forecasts based on analysis of existing dynamics and their future impact. The high level analyses, such as value chain analysis and Porter’s five forces analysis provide insights to competitive scenario in the PaaS ecosystem (market). The market estimates have been analyzed considering the market dynamics and impact of various political, economical, social, technological, and legal factors, influencing the market growth.

The vendors have been profiled and key pointers about company overview, financial overview, business strategies, and recent developments in the PaaS market are included. Some of the major vendors of PaaS profiled in this report include Salesforce.com, Inc., Amazon.com, Inc., Google Inc., Microsoft Corp., IBM Corp., ActiveState Software Inc., Oracle Corporation, Red Hat, Inc., SAP SE, EMC Corporation, Software AG, VMware Inc. and AT&T Inc.

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