12-16-2008 02:57 PM CET - IT, New Media & Software
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Digital Signage Expo Expands Pre-Conference Program, To Present 8 New Sessions on Creating Compelling Content

Press release from: Digital Signage Expo
PR Agency: Market Works International, Inc.
Atlanta – Digital Signage Expo (DSE), Interactive Technology Expo (ITE), and Out-of-Home Network Show (OOHNS), the digital signage, interactive and out-of-home network industry’s premier international conference and trade show and the only place where digital signage and interactive technologies are exclusively showcased all in one place, will run an additional seminar track on Tuesday, February 24, dedicated to content development and management issues.

Content Day programming will include eight seminars, including Interpreting a Creative Brief, Planning the Digital Path to Purchase, 7 Proven Strategies for Better Digital Signage Results, Creating Unique Content for Competitive Differentiation, Emerging Media Technology Case Study: The AT&T Experience Table, How to Develop a Great Creative Strategy, A Discussion of Content Standards, and a Panel on Usage Rights.

Presentations will include real-world case studies examples, tried and true application methods, and ‘how-to’ advice from professionals with diverse industry experience from AT&T, MindFusion Law, Titan Outdoor, St. Joseph Content, Samsung Electronics and many others.

Chris Gibbs, Executive Vice President of ExpoNation, LLC, the producer of Digital Signage Expo said, “We have expanded DSE’s Pre-Conference Day to offer more in-depth discussions on content related issues because attendees have asked for an immersion learning experience on this topic. Our goal is to provide a variety of educational experiences that add real value to the time attendees spend at the show and give them a fast and effective return on their time and investment.”

Digital Signage Expo, Interactive Technology Expo, and Out-of-Home Network Show will be co-located at the Las Vegas Convention Center for an even bigger exposition to run February 24-26, 2009. To exhibit or attend any of the three shows, contact Chris Gibbs at (770) 649-0300, ext. 17, or for more information, visit [digitalsignageexpo.net]. Pre-registration discount until 1/23/09.

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For more information, contact Communications Representative
Geri D. Wolff, Market Works International, Inc., (386) 447-0018
gwolff@market-works.com

Digital Signage Expo's mission is to promote the growth of the digital signage, interactive technology and out-of-home media network industry. It is the premier industry show where people come to learn what they need to know about existing and new technologies in order to move their organizations into the digital communications age and better facilitate and maintain relationships with their customers and employees. People come to do business and retain the expertise they need to safeguard the investments that they are about to make.

Digital Signage Expo, 1405 Old Alabama Road, Suite 120, Roswell, GA 30076
Chris Gibbs, President PH: 770-649-0300 ex 17 cgibbs@exponation.net
Market Works International, Inc. 6 Fairhill Lane, Palm Coast, FL 32137
Geri Wolff, President PH: 386-447-0018 gwolff@market-works.com

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