(openPR) - On September 4, 2008 the Washington Redskins and New York Giants will kick off the 2008 NFL season. Pats fans and players will gather to watch the game at Jarvis Green's Season Kickoff Party, both in anticipation of a Giants defeat and to support a noble cause. Green, who plays defensive end for the Patriots, is hosting the party to benefit the Jarvis Green Foundation, which provides supports for single working mothers in disadvantaged, low-income areas.

When Rhonda Bunton, football fan and owner of Texas-based PR firm Lush & Luxe, heard of the event through a colleague she immediately offered to provide Swag Bags to the players at the event. "We produce our Swag Bags for charitable events to thank the celebrities who attend for coming out and supporting worthy causes. When a celebrity is attached to a charity event, more funds are likely to be raised", said Bunton.

Lush & Luxe, a firm specializing in the beauty and lifestyle industries, had to take a different approach with their Swag Bags for Jarvis Green's party. "Our usual pretty bags overflowing with tissue and filled with beauty products and jewelry would not have worked for this group. For this event we had to fill 25 bags with things that any guy would like, manly things", said Bunton.

The end result is a collection of products donated by the following eleven companies: EclipseSpa, Dragon Door Publications, Jendarling, Glaceau, SpinVox, Dominos Pizza, FreeLife International, Skagen Designs, iFrogz, House of Jerky, and Mona Vie. The Swag Bags contain items ranging from books to designer watches and energy drinks.

Of the experience, Bunton said "I'm glad we decided to participate in this event. Not only did it allow us the chance to expand our horizons and try to execute something new, but we got to help out a great organization".

For tickets to Jarvis Green's Season Kickoff Party, please visit www.SportsIdentity.com . To learn more about the services offered by Lush & Luxe PR, visit www.LushandLuxePR.com .

About the Jarvis Green Foundation:
The mission of the Jarvis Green Foundation (www.jarvisgreen.com), a not for profit 501 (c)3 organization, is to provide support to single working mothers in disadvantaged low income areas.

New England Patriots Defensive Lineman Jarvis Green will host his first annual Season Kickoff Party, to benefit the Jarvis Green Foundation, on September 4th at GameOn! Sports Bar at Fenway Park in Boston.

For more information:

Rhonda Bunton
Lush & Luxe PR
512-577-5267 (phone)
512-870-9285 (fax)
rmbunton@gmail.com
www.LushandLuxePR.com

For interview with Jarvis Green:
Eddie Rhodman, Jr.
404-423-4493
eddie@d4sm.com