Heavy Surge in Organic Food Demand Credited to Growing Awareness of Benefits

The USDA National Organic Program is one of the credible bodies in the world that sets quality measurement criteria for organic foods. While associated vendors are advised to follow these guidelines, it becomes extremely difficult in gauging the actual influx of organic foods in the markets when it comes to their authenticity and quality. Foods that qualify as organic foods are commonly the ones that are cultivated without the use of coloring agents, radiation or other genetic manipulation methods, additives, or any synthetic chemicals that enhance the properties of the food being grown. Companies such as Bio-Botanica, Inc., SunOpta, and Earth Supplied Products are some of the known providers of raw materials required for the production of organic foods. These raw materials include oats, spring wheat, corn, and soybean.

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The global organic food market is expected to be valued at US$187.85 bn by the end of 2019, after expanding at a highly optimistic CAGR of 15.5% within a forecast period from 2013 to 2019. The answers to the questions below can help elucidating the current scenario in the global organic food market:

How Big is Organic Food Production Globally?

Encompassing both plant and animal foods that qualify as both consumer friendly and environmental friendly, organic farming and food production is currently being carried out in more than 162 countries across the world. Millions of hectares of land are being dedicated to strictly organic farming following the incredible growth in demand. Nations in North America and Europe are known to be leading the consumption and import of organic foods, while Asia Pacific nations are expected to ramp up their demand over the coming years.

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Despite several issues popping up in the global organic food market, the overall scope of growth for players in the market is incredibly high, due to the growing awareness among consumers regarding the harmful effects of certain chemical usage and the overall nutritional benefits of organic foods.

Are there any Watchers on the Hunt for Fakes?

One of the more concerning aspects in the global organic food market is the lack of uniform and strong standards of quality measurement and traceability of food products. The Food Safety and Standards Authority of India, for instance, recently revealed plans to impose tighter norms on the overall safety of consuming organic foods as well as improving the scope of traceability. The reforms in regulations are also expected to improve the labelling and certification of organic foods.

Governments across the world are also chasing improved methods of validating the authenticity of an organic foods provider amid the storm of fake products hitting shelves under the guise of being completely organic. A new system employed the EU is likely to be imposed on organic food products in order to monitor their imports and increase product and vendor accountability and authenticity.

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