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21.08.2008 - 15:03
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With ‘CHINA GO’ and ‘GO CHINA’ gegenalltag interlinks European and Far Eastern Fashion Design

Fashion, Lifestyle, Trends
Press release from: gegenalltag china go_englisch
PR Agency: juicy pool.communication
actual chinese fashion design   Xu Weiwei  photo: Wolfgang Auer
actual chinese fashion design Xu Weiwei photo: Wolfgang Auer
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(openPR) - Presentations in the MuseumsQuartier Wien and a show room in Beijing open up perspectives on creative work in the People’s Republic

Under the title “CHINA GO“ gegenalltag presents young Chinese fashion design in the MuseumsQuartier Wien (MQ) from September 10th to November 23rd. In return Jasmin Ladenhaufen travels to Beijing with a selection of Austrian, Bulgarian, German, English an American fashion design under the motto “gegenalltag GO CHINA“ from October 1st to December 31st. Both projects zero in on expressing the multifaceted creative output of the host country of the Olympic Games 2008.

„CHINA GO“ gegenalltag – Chinese fashion design in the quartier21/MQ Vienna
With “CHINA GO“ gegenalltag presents a cross-section of different styles and attitudes of young Chinese fashion designers. What is presented is the full range – from street couture and ready-to-wear right up to high-end fashion. Moreover, experimental individual items, textile design and fashion photography are on display in the exhibition. On September 19th, at 6 pm or 10 pm, choice fashion items can be marveled at in a fashion event in the frame of the modequartier21 Fashion Shows in the Arena/MQ Vienna.

The acclaimed young designer Yang Du will only be in Vienna on the occasion of this show and will present items from her latest collection “Falling in love is a risk“. Moreover, individual items and photos of her creations are on display in the “CHINA GO“ exhibition.
Jacky Tsai from Shanghai, who has already designed patterns of cloth for Alexander McQueen, presents images of his artistic fashion designs. Su Pei Ho has developed a style which follows textures and broken forms. The collection of this designer from Singapore focuses on handmade nuno felt made of Merino wool and satin.
Pinie Wang from Beijing has lived in Austria for 17 years. Her artistic activities range from graphic design and photography to djing. For “CHINA GO“ Wang combines traditional Chinese folk art with Western Pop Art. The lively, colourful and high-contrast colours symbolize the cheerful and optimistic trait of Chinese culture.

“gegenalltag GO CHINA“ – Fashion project from Vienna in Beijing
gegenalltag presents fashion created by Austrian and international designers in a show room in Beijing and plays with the stereotypes we have for the Chinese clothing industry. For Beijing “gegenalltag GO CHINA“ develops further a performance project that started in Vienna early in 2008. An exact real-life copy was produced from a dress in a painting by the Chinese artist CHEN KE. Now this copy is being handed on from designer to designer, is being amended or redesigned. So gegenalltag is going to inquire the value of a copy with a collection of 30 copies designed by five Austrian and five international designers.

Jasmin Ladenhaufen’s experiences with “gegenalltag GO CHINA“ will be presented on October 16th, from7 to 10 pm, in the frame of the BLICKFANG Spots in the quartier21/MQ.

juicy pool. communication
Chris Schnagge
Sprengersteig 21
A-1160 Vienna
T: +43 1 481 54 54 40
www.juicypool.com
Download images at www.gegenalltag.at/gallery/chinago

gegenalltag
quartier21/MQ Electric Avenue
MuseumsQuartier Wien
Jasmin Ladenhaufen
Museumsplatz 1, A-1070 Vienna
T: +43 699 116 17 455
www.gegenalltag.at
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