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02-14-2006 08:29 AM CET
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Thin MoGo Mouse Is Technological Marvel

Advertising, Media Consulting, Marketing Research
Press release from: Camelot Marketing
(openPR) - Most any car can get you from point A to point B but doing it in something that looks and feels great, that offers class and style along with added functionality is certainly more preferable. I think that idea holds true for just about any consumer product and computers and their peripherals are certainly no exception.




Take audio equipment for example. You can go out and buy a box that has a radio, CD player and the like in it or you can get components from Bang & Olufsen that do the same things but look so much more incredible while doing them. B&O's styling and functionality makes the process of listening to music as enjoyable as the listening itself. This holds true for their video and telephony products as well. In fact everything they make is beautiful to look at and operate.



Apple has been an industry leader with its stylish and technologically advanced products. Granted that cost has kept them in a minority share but those who understand that spending a little more gets you something aesthetically more pleasing are happy they made that decision. Style and functionality are the main reasons that their iPod continues to be the best selling mp3 player to date. Same thing with Sony's VAIO line of computers. When it comes to design, I think of the VAIO as the Apple Computer of the PC world.

So when I see something new and innovative applied to something as commonplace as a computer mouse, it makes me sit up and take notice. Let's face it. Many of us don't like using the built-in trackpad on our portable computers and I'm one of them. I always carry a mobile mouse in my case. They're typically smaller but have all the functionality of their larger counterparts. They're cordless, optical and have at least two buttons and a scroll wheel. Yet it's still one more thing to lug around. But wait until you see the MoGo MouseBT from Newton Peripherals. Warning. To see one is to want one. But as you'll see, this is just not another pretty mouse.

For compete review and photos please go to:
www.computeramerica.com/content/columns/craig/2006/2006-0...





Craig Crossman is a Knight-Ridder newspaper columnist writing about computers and technology. He also hosts the nation's longest running nationally syndicated radio talk show on computers and technology, Computer America, heard on both the Business TalkRadio Network™ and the Lifestyle TalkRadio Network™, weeknights at 10PM Eastern time. In South Florida, you can hear a rebroadcast of a selected Computer America show each Sunday evening at 8PM on WJNO 1290AM.
News-ID: 4856
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