(openPR) - In April, pizza.com sold for 2.6 million, not to be outdone by fund.com fetching a record $10 million in May by broker Clek Media. Due to record prices being fetched for these 1 word domain names, a new market is emerging for multiple word extensions.
Industry giants ArrowBranding.com & BuyDomains.com are seeing record sales for their 2 and 3 word domains. Analysts believe that most decent 2 word domains will be gobbled up by the end of the decade.
Clek believes that the nearly $10 million purchase price for fund.com represents the highest price ever paid for an Internet domain. The purchase price tops what the Guinness World Records books report as the highest previous price, the memorable business.com purchase. Ex-Disney executive, Jake Winebaum of eCompanies Ventures, acquired business.com for $7.5 million in 1999, which created some public media controversy at that time for the seemingly high price. However, in July 2007 business.com was sold to yellow pages publisher, RH Donnelly, for $345 million, 47 times the purchase price of the domain.
Business and Wall Street investors continue to assign higher & higher values to internet domains. According to MSNBC, the domain creditcards.com was acquired for $2.75 million all-cash and SEC filings reveal that the $20 billion hedge fund, American Capital Strategies, and Austin Ventures invested $135 million in creditcards.com. Regarding the creditcards.com sale, MSNBC quoted ClickSuccess CEO Dan Smith, “It’s like prime real estate, there’s only so much of this real estate to go around. I feel like we bought a slice of Park Avenue.”
Wall Street startups and growing corporations will often spend millions on marketing and advertising campaigns to jump start their business'. These same companies are realizing the worth of budgeting a portion of their marketing dollars to acquire a RED HOT domain name... and 2 word combo domains are becoming very popular according to industry sources. A 2 word domain allows for an adjective or verb to combine with a noun to form an unforgettable name. RedAirplane.com and TideZero.com are two examples that use this technique to create very vivid domains.
Do you have a 2 word domain you've been setting on? Now may be the right time to dust it off and cash it in. There's only so much domain real estate left and when it's gone... IT'S GONE!
Arrow Branding & Consulting
1 N. Macdonald
Mesa, AZ 85201
Tel 480-969-4333
Fax 480-668-0133 www.arrowbranding.com
ArrowBranding is a full service Corporate ID Branding Machine. They don’t sell silly logos or unpronounceable domain names.... their focus is to get you noticed. Premium brandable domains, pinpoint logo & web design, search engine optimization (SEO), website promotion services, and trademark services to protect your assets. Visit their website at www.arrowbranding.com or call 480-969-4333 for more details.
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