World Internet Security Market Analysis and Forecast 2020 by Opportunities

Internet threats have evolved as a global problem and have spread across various geographies. The main objective of Internet security solutions is to protect the systems and networks against cyber-attacks. Increasing number of advanced network threats, such as virus, spam, malware, and others, have led the Internet security solution providers to develop advanced products.

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Increasing usage of Internet across every sector has increased the vulnerability of virus attacks, spams and others, which could severely impact system functionality and business operations. Several sectors, such as finance, infrastructure, transportation, telecommunication, and defense and research institutes, have become the prime targets of the cyber-attacks. Internet security solutions protect computing systems to ensure flawless execution of operations and prevent damage and loss that might arise from any kind of cyber-attack.This report presents a detailed view on the world Internet security market.

The market growth is driven by several factors, such as cloud-based business operations, increase in the number of online financial transactions, and growing use of Internet due to wireless availability and enhanced connectivity. The presence of pirated software and lack of awareness about utilizing Internet security features among the consumers, act as the key restraining factors. However, the market is expected to witness constant growth with increasing number of Internet applications, such as e-commerce and e-governance and growing awareness and for efficient security solutions. Additionally, increasing adoption of managed security solutions offered by various companies would foster the growth of Internet security market. The major companies operating in this market include IBM, Intel, Symantec, and HP among others. These top players have primarily adopted product launch, product enhancement, and acquisition strategies in order to enhance their market share in world Internet security market.

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The world Internet security market is segmented into product & services, technology, application, and geography. Based upon product & services, the market is further segmented into hardware, software, and services. The application segment highlights the importance and usage of Internet security solutions in BFSI, retail, telecom & IT, manufacturing, and education, among others. Furthermore, Internet security market is segmented on the basis of technology, which includes authentication, access control, content filtering, and cryptography. In addition, the report segments the world Internet security market based on different regions, which include North America, Europe, Asia-Pacific and LAMEA.

KEY BENEFITS
The report provides an overview of the international markets, with special reference to market trends, market structure, driving factors, scope, opportunities and the challenges in the Internet security market
Porters Five Forces model is used to analyze the potency of buyers and suppliers and the competitive structure of the market
The segmental study of the global market provides a comprehensive overview of various security technologies along with their applications across different geographies
The report identifies major drivers, opportunities, and restraints, which boost the market and provides an impact analysis for the forecast period
Value chain analysis provides a systematic study of the key intermediaries involved, which could assist the stakeholders in formulating appropriate strategies

INTERNET SECURITY MARKET KEY SEGMENTS
The world Internet security market is segmented into product & services, technology, application, and geography.

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Market by Product & Service
Hardware
Software
Services

Market by Technology
Authentication technology
Access control technology
Content filtering
Cryptography

Market by Application
BFSI
Retail
Telecom & IT
Government
Manufacturing
Education
Aerospace, defense, & intelligence
Others

Market by Geography
North America
Europe
Asia-Pacific
LAMEA (Latin America, Middle East and Africa)

Key Players
International Business Machine (IBM) Corporation
Hewlett Packard (HP) Company
Microsoft Corporation
CISCO Systems, Inc.
Google Incorporation
Intel Corporation (McAfee, Inc.)
Symantec Corporation
Trend Micro
Kaspersky Lab
Dell (SonicWall, Inc.)

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