Press release
Media Market Analytics By Segment: Broadcasting and Publishing Media, Information Services and Internet
Media Global Market Analytics
The word ‘media’ refers to the technology by which information is delivered to an audience. The media industry consists of businesses that produce and distribute television and radio programs, motion pictures, and commercials along with video and audio recordings, games and publishing.
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Media plays an important role in making the world a global village and reducing the communication gaps. Media is considered as a source of/channel for information, education, entertainment and advertising.
The media market has segments such as film, television, advertising, print media, music and digital. The retail and wholesale industry was the largest market accounting for billions. The services market was the second largest of the selected markets in 2015, accounting for $XX billion.
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The Americas is the largest market because of high internet penetration, access to smart phone devices and high magazines and newspaper readership.
Newspapers are considered as the primary form of print media. The newspaper industry is currently experiencing significant transformations with the advent of new technologies. The new technologies are providing a multitude of new platforms to disseminate news content in exciting and innovative ways.
Publishers of newspapers and news media have changed their distribution approaches by introducing digital offers and services which can cater the needs of the consumers.
Key Points from Table of Contents
Key Mergers And Acquisitions In Media Market
• Media Market Comparison With Macro Economic Factors
• Global Media Market Size As A Percentage Of GDP, 2011 – 2019
• Media Market Size As A Percentage Of GDP, By Country, 2015.
• Global Media Market, Per Capita Average Media Expenditure, 2011 – 2019
• Per Capita Average Media Expenditure, By Country, 2015
• Per Household Average Media Expenditure, By Country, 2015.
• Proportion Of Young Population (0 – 25), By Country, 2015
• Per Capita Average Media Expenditure Versus Proportion Of Young Population (0 – 25), By Country, 2015
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