Enterprise Software Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016 - 2024

Enterprise software is increasingly used by organizations across the globe and across most industry verticals for a number of line-of-business operations, including and not limited to human resources, business intelligence, manufacturing, customer relationship management, sales and service, planning, inventory and materials management, purchasing, finance and accounting, and marketing. The primary goal of using enterprise software is to enhance efficiency as well as productivity and gain a significant competitive advantage.

As more and more companies upgrade core functionalities, the global spending on enterprise application software is anticipated to grow, with most spending dedicated toward replacing, modernizing, or functionally expanding current office and business applications. The approval of bigger budgets for IT projects in companies is a positive sign for the overall enterprise software market.

There is a rising need to gather, manage, analyze, and optimally utilize big data to give business processes, both internal and external, a competitive edge. This report is an ideal blueprint for clients looking to gain this advantage over their rivals. Extensive market coverage, in-depth analysis of the structure, scope, and dynamics of the market, and an assessment of the key factors driving and restraining the current scenario have been provided in this comprehensive report.

Global Enterprise Software Market: Major Segments and Key Trends
The shift toward cloud computing is one of the most significant trends that has positively impacted the global enterprise software market. Additionally, enterprise mobility solutions such as the trend of bring-your-own-device (BYOD) have increased the adoption and implementation of enterprise platforms. The growing demand for business intelligence and analytics has also driven the need for enterprise application software programs, thereby propelling the global market.

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Some of the key limitations that players in the enterprise software market have to deal with include drawbacks associated with the software itself: customization and flexibility issues, the high cost of support and licensing, and complexities related to the migration of existing data. However, if companies can manage to overcome these issues, the benefits of enterprise software can help an organization thrive in a competitive business environment.

Enterprise software is used for a number of applications, including web conferencing, business intelligence, customer relationship management, project and portfolio management, digital content creation, enterprise resource planning, enterprise content management, and supply chain management. Enterprise software is used by organizations of all sizes – small, medium, and large – in various industry verticals such as manufacturing, media and entertainment, healthcare, retail, public sector, banking, financial services, and insurance, telecom, transportation, energy and utilities, and distribution. The major regions comprising the global enterprise software market are Europe, Asia Pacific, North America, and Rest of the World.

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Each TMR syndicated research report covers a different sector - such as pharmaceuticals, chemicals, energy, food & beverages, semiconductors, med-devices, consumer goods and technology. These reports provide in-depth analysis and deep segmentation to possible micro levels. With wider scope and stratified research methodology, TMR’s syndicated reports strive to provide clients to serve their overall research requirement.

Global Microprinting Market: Overview
Microprinting has been termed by many as the tiny solution for big security problems. This predominantly anti-counterfeiting strategy – involving the production of recognizable characters and patterns on a printed medium invisible to the naked eye – has emerged as an inexpensive security solution for a number of industry verticals. At present, currency presents the smallest and highest quality of microprint since it requires the utmost level of counterfeiting deterrence. As a result, the popularity of microprinting is based on the urgent need to detect and curb fraudulent activities.
The report on the global microprinting market presents a comprehensive and objective evaluation of the market and the various factors determining its growth over the years. Based on historical data and current trends, analysts provide accurate projections regarding the future of the microprinting market in the form of qualitative as well as quantitative data. The report employs leading market intelligence tools such as SWOT analysis, value chain analysis, and Porter’s Five Forces analysis model to give clients a broad outlook of the global market and its components.
Global Microprinting Market: Leading Segments and Key Trends
The global market for microprinting is rather mature, making it difficult for new entrants to survive. Existing players have a number of factors working in their favor. One of the most important forces driving the microprinting market is the development and introduction of innovative products. For instance, the development of cost-effective microprinting technologies has greatly improved its range of application in different industry verticals. In addition, the surge in research activities by universities around the world to improve the scope of microprinting has fueled future opportunities for players in this marketplace. The growing use of microprinting in stamps and currencies is also driving the global market. In recent years, corporate organizations and governments have been adopting the microprinting technique for licenses and identity cards to curb their misuse and prevent fraudulent activities. This has greatly supported the growth of the microprinting market.
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The various inks and techniques used in microprinting are special inks, UV invisible inks, micro-embossing, magnetic inks, infrared ink marking, and others. Microprinting has been gaining prominence in a number of applications, including stamps, labels, packaging, consumer electronics, currency, bank checks, defense, and ID cards. ID cards and packaging are the most popular applications of microprinting and these segments are anticipated to exhibit the highest growth by the end of the forecast period. Biosensing and biomaterials are some of the emerging applications of microprinting.
Global Microprinting Market: Region-wise Outlook
Given that the microprinting technique is used as an additional measure of security by corporate companies and governments, the market for the same is stronger in the developed world. Employee identity cards and licenses often carry microprinting to create a unique mark. The innovation of Google’s microprint pen, the US$100 bill with microprinting along the quill of the note, and the discovery of cost-effective artificial cells by Penn State University researchers using microprinting technology are some of the major developments in the field. These activities indicate that the developed regions of North America and Europe are the leading markets for microprinting. On the other hand, rise in infrastructure spending and R&D activities in the fields of consumer electronics, healthcare, and security is a sign that the microprinting market in Asia Pacific and developing countries in the Rest of the World region is likely to gain momentum in the coming years.
Hewlett-Packard Company, Huber Group, Diagramm Halbach GmbH & Co. KG, Gallas Label & Decal, Printegra, Team NiSCA, Xerox Corporation, Micro Format Inc., Brady Inc., and Saueressig GmbH Co KG are some of the top companies in the global microprinting market.
About Us
Transparency Market Research (TMR) is a market intelligence company, providing global business information reports and services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants, use proprietary data sources and various tools and techniques to gather, and analyze information. Our business offerings represent the latest and the most reliable information indispensable for businesses to sustain a competitive edge.
Each TMR syndicated research report covers a different sector - such as pharmaceuticals, chemicals, energy, food & beverages, semiconductors, med-devices, consumer goods and technology. These reports provide in-depth analysis and deep segmentation to possible micro levels. With wider scope and stratified research methodology, TMR’s syndicated reports strive to provide clients to serve their overall research requirement.
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