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04.04.2008 - 12:28
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Cameron Clement Creating His Own Unique “Brand” of Excellence

Advertising, Media Consulting, Marketing Research
Press release from: C3 Brandworks
PR Agency: C3 Brandworks
(openPR) - After spending many years as a brand developer and creative director in large agencies working on prominent national accounts, Cameron Clement is announcing the launch of his brand-centric communications firm, Cameron Clement Creative Brandworks, Inc. (C3 Brandworks).

According to Clement, C3 Brandworks is a creative-driven branding studio that puts over 40 years’ of combined staff experience in branding, product development, advertising, marketing, and graphic design to work for its clients. The firm will specialize in brand development, brand strategy, and brand marketing, as well as advertising and marketing services.

And when it comes to big brand experience, there are few people who can name drop like Cameron Clement.

Procter & Gamble? Yup. Wal-Mart? Uh-huh. Airstream, Microsoft, Pepsi, Brunswick, Pringles, Folgers, Coca-Cola. All yes…and that’s just the tip of the iceberg.

“Our passion is to positively impact your products’ perception in the marketplace through the way your brand is communicated,” said Clement, company president and brand/development creative director. “Many people view a brand as a logo, but a logo is simply the cue that the brand experience will be remembered by,” he explained.

“Our mission at C3 Brandworks is to give your brand message strength and clarity by first, helping you define that voice, and second, letting it be heard by cutting through all the clutter,” Clement explained. “After all, it’s your ‘brand voice’ that sets you apart from your competitors.”

In order to show how their strategic branding principles can be effective in any field, C3 Brandworks plans to build its client base upon variety. “We’ve partnered with clients in many different industries - from food product to economic development,” Clement said, “but all will have one thing in common - a need for consistent and clear communication.”

“While this might be considered challenging for some, we enjoy the diversity. It is a revolution from the old-school ad agency way of thinking.”

As a powerhouse branding expert, Cameron Clement brings his extensive national background and record of success in the national marketplace to each and every project and campaign the team takes on.

“Our strength in providing effective, holistic brand-centric strategies gives us a competitive advantage,” said Kelly Kastel, C3B’s account manager, who brings over five years of account management expertise to the team. “We become fully integrated with our clients to obtain comprehensive knowledge of their market in order to develop effective solutions that give them a voice in their marketplace.”

Jennifer Clement, multi award-winning graphic designer and brand strategist, also brings her talent and energy - as well as 20 years of experience - to the groups dynamic. “We provide long-lasting, strategic solutions upon which our clients can build. We don’t just throw things on the wall and see if they stick…our recommendations are based on solid strategic and branding principles,” Jennifer Clement emphasized. “In the end, the work we do for our clients will add value to their brands, their shareholders, and their company.”

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Cameron Clement
Creative Director
C3 Brandworks
479.461.0231

C3Brandworks is a creative-driven studio that provides results-oriented, brand-centric marketing solutions to clients in the local, regional, and national marketplace. For more information or to schedule an exclusive showing of C3 Brandworks’ portfolio and capabilities visit us online at www.c3brandworks.com and or by phone at 479.783.0363.
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