Taipei, Taiwan – December 13, 2007 – Streaming21, the world leader in broadcast-quality streaming solutions, Sampo (TSE:1604), the leading 3C brand for electrical home appliances, and Microsoft (NASDAQ: “MSFT”) Taiwan held a press conference today to announce the formation of the Digital Home Alliance and publicly debut co-developed digital home innovations. The companies are bringing to market end-to-end digital home solutions aimed at connecting the digital home with the networked world via “killer” applications developed by Streaming21, based on recently released Microsoft Home Server and fully integrated with Sampo consumer electronics.

Eric Chen, Chairman of Sampo said, “Digital home ecosystem integration is the key factor for success in the future of the digital home. Sampo, Streaming21 and Microsoft Taiwan have worked closely throughout the product integration and development cycles to create compelling digital home innovations unlike any others on the market today. We believe they will add value and differentiate our consumer appliances sold around the world.”

At the press conference, Sampo will showcase its branded Home Server appliance which enables compelling services on newly launched digital home appliances like the IP Refrigerator, IP-STB and 42” LCD Full HDTV (supporting 1080p with HDMI) which features embedded STB and supports DLNA and UPnP standards via wired or wireless networks.

The open web-based platform makes it easy to add unlimited applications for service expansions and allows users to subscribe their preferred services via Home Server. This unique Home Server allows users to manage personal content (such as photos, videos and music), enjoy internet community content (web photo albums and video sharing for example) and display real-time internet content (Internet news, weather, stocks and more) on TVs. It also offers many intriguing features such as Personal Video Recording (PVR), streaming music, IPTV, VOD and many more. The open web-based platform makes it easy to add unlimited applications for service expansions. Personal broadcasting and commercial content services such as Internet radio, movie rentals or home karaoke services are forthcoming.

Also in the spotlight is Sampo’s Internet Refrigerator, which can act as the central control center for the kitchen. The Internet Refrigerator, with a 15” touch screen panel enables many interesting new services such as food management, on-demand cooking tutorials and recipes, video on demand, RSS feeds, streaming music, and more. Internet radio, IP surveillance and other communication features will be available soon.

To drive the digital home market worldwide, Streaming21, Sampo and the Microsoft Windows Home Server Team will continue to build and expand a solid digital home ecosystem through this strategic partnership.

About Sampo
Sampo is the leading 3C branding and manufacturer company for electrical home appliances. The company is committed to deliver industry-leading combination of quality, reliability and value as well as commercial channels to consumers. Sampo provides a variety of consumer electronics including Display (LCD TV, PDP) and Home Appliance (Air conditioner, Refrigerator, Microwave oven, Home Server and Washing Machine). Sampo also has its branding company, Maxent headquartered in California in the US, delivering its consumer-focused, price-leading Maxent products through retail and warehouse stores nationwide. To learn more about Sampo, please visit www.sampo.com.tw/.

About Microsoft
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. MS-DOS, .NET, Office XP, 2007 Office system, Windows, Windows Server, Windows 3.0, Windows 95, Windows 98, Windows 2000, Windows XP, and Windows Vista are registered trademarks of Microsoft Corporation. To learn more about Microsoft, please visit www.microsoft.com/.

Streaming21, Inc.
Jennifer Cheng
jennifer@streaming21.com

About Streaming21
Streaming21 is the world leader in providing interactive IPTV and Digital Home solutions over Fixed-Mobile-Convergence (FMC) and open networks. The solutions successfully enable fixed, mobile, or xSP operators to generate revenues from services delivered across heterogeneous networks. Streaming21’s groundbreaking technologies enable digital video entertainment anytime, anywhere and on any device. Built upon a revolutionary and patented architecture, Streaming21’s solutions enable the deployment of rich-media services with carrier-class scalability, 24/7 operations, and broadcast-quality delivery. The solutions use standard hardware to lower the total cost of ownership and can deliver content to more users concurrently with patented technologies. The platform is open and flexible to readily integrate value-added services. To learn more about Streaming21's solutions and industry leading partners, please visit www.streaming21.com/.

This release was published on openPR.