Global Baby Diapers Market to Reach US$52.2 bn by 2017 as Hygiene Awareness Increases

A new research report published by Transparency market Research states that the global baby diapers market is expected to grow at a 6.60% CAGR from 2011 to 2017. According to a recent market research report, titled “Baby Diapers Market - Global Industry Analysis, Size, Share, Growth and Forecast 2011 - 2017”, the global baby diapers market is expected to reach a market value of US$52.2 bn by the end of 2017, from US$35.6 bn in 2011. The rise of 46.6% in the global baby diapers market in the forecast period can be attributed to the increasing awareness about hygiene and a growing population base that will purchase diapers in the foreseeable future.

Newer technologies and product innovation are expected to revolutionize the global baby diapers market in the near future. As modern-day diapers move towards being biodegradable, they will surely get the attention of the environment-friendly clientele.

The global baby diapers market is segmented on the basis of type and geography. The various types of diapers in the global baby diapers market are cloth diapers, disposable diapers, training nappy, swim pants, adult diapers, and biodegradable diapers. Cloth diapers are further segmented into fitted diapers, flat diapers, all-in-one diapers, and others. On the other hand, the disposable diapers segment is sub-segmented into super-absorbent diapers, ultra-absorbent diapers, and biodegradable diapers. Geographically, this market is segmented into North America, Asia Pacific, Latin America, and EMEA.

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The research report states that the disposable diaper segment holds a mammoth share of 66% in the global baby diapers market. The products sold under this category, such as biodegradable diapers, super-absorbent diapers, and pre-fold diapers, will gain immense popularity, as they are cheaper and effective than other categories of diapers.

Regionally, North America is set to lose its position as the leading region in the global baby diapers market. The factors leading to this loss will be the intense product saturation, slowdown of competition, and high product penetration, which has thrown manufacturers in a quandary to sustain growth. On the other hand, the regional markets of Asia Pacific and Western Europe will surge ahead in the years to come. The baby diapers market in Asia Pacific is expected to be the fastest growing market, with a whopping CAGR of 8.40% expected from 2011 to 2017.

Some of the Important Players in the global baby diapers market are SCA Hygiene Products, Unicharm, Hengan, Procter & Gamble, Kimberly Clark, and Kao Corporation. The global baby diapers market research report offers a valuable insight into the financial status, investment plans, research and development activities, and the business and marketing strategies of these companies. Furthermore, the report also sheds light on the strengths, weaknesses, opportunities, and threats of faced by these players in the global diapers market. The comprehensive research report is aimed at being a guiding document for every market enthusiast.

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