(openPR) - Stepping up to a new position at L&A Marketing and Advertising, Inc., Heidi Garlichs takes the lead on accounts for Centex Homes and Fox & Jacobs Homes. Garlichs was recently promoted to account executive after more than two years with the Irvine-based agency.
“Heidi has grown into a vital member of the L&A team, and we are proud to have her on board,” said Rita Kelly, director of client services at L&A. “She has gained invaluable agency experience, and we’re excited to have her take charge of multiple accounts. Her fresh ideas and devotion to client service are a great asset to the agency.”
Garlichs began her career in 2005 with an agency in Del Mar, Calif., dedicated to brand development. She played a role in researching, writing and presenting marketing audits for clients such as Taneko Japanese Tavern, Jer’s Handmade Chocolates and Convivium.
At L&A, she has demonstrated a strong commitment to impeccable client service and strategic thinking. She was instrumental in helping L&A expand its Centex Homes account from one to five Southern California divisions.
In her new role as Account Executive, Garlichs will handle three Centex Homes accounts, including the Inland Empire, Southern California Coastal and regional divisions. These accounts encompass more than 30 new home communities. She will also oversee services for Fox & Jacobs Homes in the Inland Empire and The White Sands of La Jolla, a senior housing community by Southern California Presbyterian Homes.
“It’s been so rewarding to work with the talented and dedicated team at L&A,” said Garlichs. “It’s an honor to learn from the best and to take on the new challenges of being an account executive. I will continue to strive to provide the best client service possible, and I never hesitate to meet a seemingly impossible deadline.”
Garlichs earned a Bachelor of Arts in Communication, with an emphasis in advertising, from San Diego State University in 2005. She was a member of Lambda Pi Eta Honors Society.
L&A Marketing and Advertising is conveniently located off I-405 and Jamboree Road at 17461 Derian Avenue, Suite 204, Irvine, CA 92660.
An award-winning, full-service ad agency in Southern California, L&A has built a solid reputation for prompt, hands-on service tailored to the individual needs of each client and project. The privately owned agency emphasizes research-driven, cost-effective strategies to create multimedia advertising campaigns, develop or redevelop a brand, produce events and build a loyal customer base for new or existing products.
The firm’s diverse clientele include national and regional homebuilders, financial services companies and manufacturers. Pro-bono work benefits organizations such as HomeAid Inland Empire.
L&A is a member of the Building Industry Association’s Sales and Marketing Council, the American Marketing Association and the Strategic Marketing Network.
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