“The envelope, please!” Envelopes from Gmund at Lake Tegernsee will become the world’s most avidly coveted and most admired pieces of paper on 24 February

Gmund, 21 February 2013 – The Oscar® is the film industry’s most important award. The whole world watches expectantly when decisions about best motion picture and best performers are announced.

As they do each year, Hollywood’s greatest stars will compete for the ardently desired golden boy. Austrian actor Christoph Waltz has good reason to be hopeful: he was nominated for his supporting performance in “Django Unchained”. Another by no means insignificant performer likewise comes from the Alpine region, or more specifically from a valley in Upper Bavaria: the golden envelope from Gmund Paper Mill at Lake Tegernsee. The papermakers at Lake Tegernsee will be very proud of their 24 handmade envelopes each time a star proclaims “and the winner is…” and then nervously opens an envelope to announce the name concealed inside it.

Official Academy Awards® designer Marc Friedland visited the Alpine papermakers in January at the Gmund Brand Convention. This meeting, which ranks among the most heavily frequented events of its kind, hosted representatives from Strenesse, Leica, BMW, Osram and over 350 other participants. “The paper has a marvellously shimmery gold colour. It looks glamorous and extraordinarily elegant. Touching its surface is a delightful experience. The texture is enthralling and enchanting”, says Marc Friedland in praise of the Gmund Treasury collection.

The papermakers from Gmund wish good luck to all the nominees and hope that each envelope will be taken into good hands this coming Sunday.

About Gmund Paper:
GMUND Paper, based in Gmund am Tegernsee, is a traditional family-owned fine-paper
manufacturer with around 100 employees. Today the company is managed by Florian Kohler.
GMUND Paper can look back on a long history of paper-making beginning in 1829. It blends
traditional, craft-based methods of production perfectly with the latest technology and creative
designs. GMUND is a specialist in producing fine papers and cards. Tradition, ecology and
innovation are core values. GMUND papers are marketed in the segment of high-quality
communication and fine papers.
About Marc Friedland:
Known as the “godfather of the invitation” and the “stationer to the stars”, Los Angeles-based
Marc Friedland is America’s foremost custom invitation and social communications designer. He
has been called upon to transform events into memorable and extraordinary lifetime
experiences by leading entrepreneurs from the likes of Paul Allen to Oprah Winfrey; by Fortune
500 corporations from Time Warner to Microsoft; and by A-list celebrities from Elton John to
Steven Spielberg, Quincy Jones to Tom Hanks, Jennifer Lopez and John Travolta.
In 2011, Marc was selected to create the first ever custom-designed envelopes and Oscar®
winners’ announcement cards for the Academy Awards® by the Academy of Motion Picture Arts
and Sciences. The relationship has expanded and Marc now designs all Oscar-related event
invitations along with the only Academy-sanctioned online digital Oscar party invitations for
consumers. In 2011, Marc was tapped by Evite, the world’s leading online invitation service, to
serve as Chief Style Director for Evite Postmark, Evite’s new premium online offering.

Büttenpapierfabrik Gmund
Mangfallstraße 5
83703 Gmund am Tegernsee

CONTACT FOR JOURNALISTS:
Additional information about the Gmund Paper Mill and its products is available for you from
Caroline Pastor, Public Relations, tel. +49 (0)8022 7500-73, cpastor@gmund.com or at
www.gmund.com.

This release was published on openPR.