Leading French engagement platform Digibonus partners with iFact Consulting to offer its innovative application management platform integrating social media and CRM systems to enable more sophisticated relationship-marketing capabilities.

Montreal, Quebec, Canada, October 10, 2012. Digibonus, the leader in online community engagement solutions in France today announced a partnership with iFact to serve the Canadian market. The Digibonus platform helps brands attract new clients and reinforce online community engagement on Facebook, mobile and the web. The solution has been implemented by many of France’s leading media groups (RTL, Le Figaro, ...), brands (Coca Cola, Ferrero, SFR, ...) and advertising agencies (Ogilvy, Saatchi & Saatchi, ...). The platform facilitates the engagement of prospects and communities through fun, interactive experiences delivered through a catalog of over thirty highly customizable applications, ranging from sophisticated contests to simple forms. The platform can interface with CRM systems to enhance understanding of customers and prospects.

“Social marketing is maturing fast in Canada which creates a great opportunity for Digibonus”, stated Jean-Marc Holder, founding partner of Digibonus. ”Our solution is ideal for customers who want to take their social marketing to the next level. Our platform gives our customers the ability to deploy personalized applications that share data with their CRM systems to create a powerful lead generation, business development and customer retention tool. It allows web, mobile and Facebook marketing to be integrated into a single client management strategy”. He added: “We chose iFact as partner because of their capacity to advise and support clients wishing to develop an innovative strategy around social media.”

“We are excited by the deal as Digibonus offers a powerful platform designed to support the advanced social media strategies that our customers are increasingly looking for”, explains Sabine Kerner, founder of iFact. “Initial market response in Quebec has been extremely positive as both media and brands quickly see the potential for boosting customer acquisition and retention, thanks to Digibonus. We will offer local sales and support, ensuring quick response time and local insights as well as providing turn-key solutions to customers who require them”.

About DigiCompanion, creator of Digibonus

Digibonus was created by Digicompanion S.A., a Paris based company with R&D facilities in Belgrade, Serbia. The company was founded in 2007 and was awarded OSEO/ANVAR status as technology innovation startup in 2008. It is privately held and was funded by Alven Capital and Ile-de-France Capital.

The Digibonus platform provides a catalog of interactive experiences ranging from simple feedback forms to elaborate contests ideal for engaging any community. Digibonus allows companies to realize effective community engagement on the Facebook, mobile devices and the web. Digibonus customers include leading brands such as Nestlé, Coca Cola and Ferrero, media groups such as RTL, Radio France and Le Figaro as well as communication agencies such as Saatchi & Saatchi and Ogilvy. For additional information, please visit www.facebook.com/digibonus and www.digibonus.com.

About iFact

iFact inc. was founded in 1995 with the objective of offering strategic and management services to local and international clients, concentrating on three sectors: technology, finance and public sector.

By strengthening its innovative commercialization services offered for technology firms, iFact asserts its position as agent and promoter of innovative product and solution providers targeting the Quebec, Canadian and American markets.

For additional information, please visit www.iFact-Consult.com.

DigiCompanion S.A .
32, boulevard de Strasbourg
CS 30108
75 468 Paris Cedex 10
France

Jean-Marc Holder, Founding Partner
www.facebook.com/digibonus
www.digibonus.com
T : +33-1-75 43 73 00
jm@digibonus.com

iFact inc.
1117 Sainte-Catherine Ouest
Suite 912
Montreal, Quebec H3B 1H9
Canada

Sabine Kerner, Partner
T :+1-514-735-9892
www.iFact-Consult.com
skerner@iFact-Consult.com

This release was published on openPR.