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Where is the market for home automation developing towards?

09-11-2012 03:05 PM CET | Media & Telecommunications

Press release from: avipool GmbH

Dirk Stoecker Chief Executive Officer avipool GmbH

Dirk Stoecker Chief Executive Officer avipool GmbH

The market for Smartphones and tablet computers is growing fast. These products will be found in practically every household in the years to come. Connected with this, the demand for a networked and fully automated house also rises.

What is currently still very cost-intensive and complicated in implementation can develop into a mass market in the near future. The tablet computer and the Smartphone will become the central operating element in the house. Both light control, electrical consumers, TV, music, e-mail, video, digital books, images, cloud services, telephone, consumer control etc. will be controlled and run via the tablet computer.
The automated and networked home is being presented at many technical trade fairs. However, the current solutions are very costly, complicated, incomplete or the user or the integrator needs a lot of know-how.
The systems for the high-end users will continue to exist in future with the increase in demand. Parallel to these solutions, a mass market with automation for small to medium-sized purses will also develop.

The demand for these solutions is great. But alongside an intuitive operability, there must also be a complete, simple-to-install and affordable solution.

Precisely with a view to networked living, there are many questions for the manufacturers. How much standardisation does a networked home need? Which are the features which the customer wants at all costs in his smart home? What must be done in order to make home automation appealing to a large mass? And which specialist partners can render these services with the customers all over the country?

Various branches, but with significant interfaces, are working on differing concepts.
There are currently not many synergisms between the individual branches. The ICT- industry, the electrical industry, blinds and sun protection and the experts from the AV-industry mainly follow their own paths.

With a view to home automation, each branch has its strengths:
Knowledge of customers' wishes and implementation by the AV branch, the sales channels from the ICT branch and the connection to architects with the access to the current projects via the electrical engineering branch.
The great question of acceleration for the implementation has thus been clearly answered.
Synergisms must be created between the individual branches.
First approaches are already being planned and implemented. The annual key fair of AV, the ISE in Amsterdam, combines more and more people from the various branches of home automation and has new attendance records every year. As a supplement to this trade fair, the www.AV-iQ.eu portal provides an access to home automation and AV technique 365 days a year. Manufacturers can present their products on this specialist portal or find the right partner for their project. A team of experts helps the manufacturers, traders and planners in the implementation of their objectives and challenges. Inquiries are quickly replied to by e-mail under contact@avipool.com or under the hotline Tel: +49 2242 9182750.
The market for home automation will come. The fight for customers will be won by the manufacturers who quickly and professionally implement and market the customers' actual wishes.

avipool GmbH
since January 2012 exclusive Partern for AV-iQ EMEA and Russia.
AV-iQ THe most complete and current audio visual and homeautomation resource, for the industry in EMEA and Russia

www.av-iq.eu

Dirk Stoecker
Chief Executive Officer
avipool GmbH
stoecker@avipool.com

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