01-31-2012 02:16 AM CET - Fashion, Lifestyle, Trends
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Heavy snow fall for skiers sees big demand in designer thermal underwear

Press release from: Blingy Piste Star
(openPR) - Blingy Piste Star, a leading supplier of designer thermal underwear, says the increased snow fall on European slopes has led to its products being in urgent demand amongst the skiing community.

Snow has fallen heavily at a number of Europe's top skiing resorts, including Chamonix, Pamporova, Davos and Obertaurern, making conditions on the slopes colder than usual. While snow is an obvious necessity for the sport, it is the blizzard-like conditions that has led to many skiers investing in warmer thermals.

Blingy Piste Star is well known for the glamour it has brought to the ski lodges and off-piste restaurants with its elegant collection of designer thermal underwear. Ladies thermals, including the S'No Queen collection, are a favourite amongst women keen to look sexy and glamourous when not on the slopes.

However, with weather conditions as they are, the firm is also gaining plaudits for the warmth, dryness and comfort that is provided by its ladies thermal tops, long johns and headbands.

"Our sexy thermal underwear have helped to bring about a return to the fabulous heyday of skiing," a Blingy Piste Star spokesperson said, "when women made a statement while off-piste with their glamourous and stylish ski wear. However, our pretty thermals don't just look the part; they also help women to stay snug and warm whether they're skiing, snowboarding, lounging in their cabin or dining in the restaurant.

"There was a time when it was a straight choice between style or practicality, but thankfully those dark days are over," the spokesperson added. "Now, women can feel confident that they look beautiful and have everything they need to stay warm at all times."

For more information about Blingy Piste Star's designer thermal underwear, visit www.blingypistestar.com/sno-queen-thermals/ or call 07896 301 729.

Blingy Piste Star, the sister company to the extremely successful Bikini Beach Star, was set up to give stylish women fabulous sparkly thermals to wear on the ski slopes.

110 Bankhall Lane
Hale
Cheshire
WA15 0PD
News-ID: 208921
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