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Georgina Lewis to Speak at Top Golf Instructor Conference

11-02-2011 01:52 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: The Golf Resource Group

Founder and CEO of the Tour Resource Group to speak at the Golf Magazine Top 100 Teachers Summit in November 2011

JACKSONVILLE, FL (October 23, 2011) – During the days spanning from November 6th to November 8th, the Sports Illustrated Golf Group will be hosting the Golf Magazine Top 100 Teachers Summit in Orlando, Florida. The conference will bring together some of the most well-known and most recognized golf instructors in the country. It is truly an honor for a golf coach to be invited to such a prestigious event for their golf lessons, and just as significant to be asked to speak at such a high profile conference. The speakers at the event will center their conversations around various topics in the game of golf, and this will be the same for Georgina Lewis. Lewis will be focusing her conversation around the topic of social media marketing and the great benefits of it, which could boost an instructor’s services by being one step ahead of the competition.

What has Georgina Lewis done to make herself a viable candidate to speak at the Golf Magazine Top 100 Teacher Summit?

She is responsible for the starting of the Tour Resource Group, which entails two successful companies; Golf Tour Resource Center (golftrc.com) and Shazzam-Media (shazzam-media.com). The Golf TRC is the premier website for golfers worldwide offering a wide range of golf resources to the junior golf, amateur, and professional golf industries. Shazzam-Media is a company that provides social media marketing campaigns and website design services to companies, in an effort to build their business and gain a leg up on the competition. With the success Lewis has had with these projects, she was able to combine both of these worlds and create websites for three of the top golf instructors in the country including Todd Anderson, Tom Patri, and Rod Lidenberg.

You may ask yourself, how was she able to build the success of the Golf TRC in such a short amount of time?

To get the Golf Tour Resource Center to the top of Google and the web, the Golf TRC undertook an aggressive approach through non-traditional marketing avenues, and looked to the web to spread the word and drive traffic.

“We build upon traditional marketing, and then explode it on the internet with cutting edge social media marketing techniques, all of which brings NEW consumers into the golf world” said TRC Founder and CEO Georgina Lewis. “Everyone thinks that setting up a Twitter and Facebook account coupled with a few blogs, will net them new clients. That is not it at all, if you don’t know how to capitalize on the Google points to rank your blog, for example, then no one can find it on the Internet. You might as well throw your article in the trash can.”

Press Releases, Twitter, Facebook, You Tube, Blogs to Google Standards, and a thorough understanding of search engine optimization (SEO), has been vital in TRC’s growth; and others have noticed. In fact, golf professionals and golf companies are now turning to TRC to help launch and market their products via social networking/marketing avenues. The Golf TRC has become one of the industry leaders in golf resources in a relatively short amount of time, and the sky is the limit for this prominent player in the world of golf.

ABOUT TOUR RESOURCE CENTER

The Tour Resource Center has become one of the most valuable sources available to golfers and golf companies. For the golfer, The TRC is THE universal on-line resource. A plethora of golf information, a 'one-stop shop' for golfers looking for golf tournaments (currently over 3,000+), player tips for other golfers, mental game notes, nutritional tips, and in-depth information on Junior golf, Collegiate golf, Amateurs of all ages and aspiring Professionals. The tournaments are in an easy to understand format for Juniors and Amateurs including Ranked Events, Celebrity Events and Competitive Events recognized locally and around the world. For golf companies, The TRC has become THE source to turn to for on-line social media marketing. The TRC has developed a unique and innovative on-line program which builds upon traditional forms of marketing to help golf professionals and golf companies reach thousands of consumers through social networking platforms proven to work.

For more information on The Tour Resource Center visit http://golftrc.com

The Golf Resource Group
2485 Tuscan Lakes DR

Media Contact:
Kreg Elsass, Director of Operations
kreg@golftrc.com

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