openPR Logo
Press release

AMI and Realtek Semiconductor Collaborate to Deliver Industry-First SD 3.0 Card Reader Boot Solution

05-19-2011 08:58 AM CET | IT, New Media & Software

Press release from: American Megatrends Inc.

American Megatrends Corporate Logo

American Megatrends Corporate Logo

Norcross, Georgia, USA / Taipei, Taiwan – American Megatrends Inc. (AMI), a leader in BIOS and computing innovations, and Realtek Semiconductor Corporation, a leading designer of integrated circuit (IC) products for communications network, computer peripheral and multimedia applications, announce their collaboration in the delivery of a new, industry-first SD 3.0-compliant Card Reader Boot Solution. This innovative solution brings together the sdboot module from AMI as a part of its Aptio® 4.x UEFI BIOS firmware and Realtek’s newest SD card reader chip, the RTS5209/5139.

AMI’s sdboot module is a key component of Aptio 4.x that enables SD boot capability to support booting to the Legacy OS and UEFI OS on the SD card file system via an SD card reader. The SD boot capability is supported across all types of platforms, including notebook, tablet, desktop, embedded, server and ultra-mobile devices. AMI has worked diligently in collaboration with Realtek to ensure that the SD boot component of Aptio is compliant with the latest industry standards for SD 3.0.

Since its inception, AMI has been a consistent leader in the technology industry. AMI was the first BIOS vendor to support USB in the BIOS, first to create a GUI BIOS interface with mouse support, first to integrate diagnostics and first to support ACPI with AMIBIOS®. Now, AMI extends its history of innovation and industry firsts in developing an SD 3.0 Card Reader Boot Solution with the Realtek RTS5209/5139 SD card reader chip.

“The SD 3.0 standard is fast entering the mainstream of features required by system vendors. As a technology leader, AMI is aware of its responsibility to support new industry standards,” said S. Shankar, President and CEO of American Megatrends. “AMI has always been committed to being the first to deliver on this promise in the form of high-quality solutions for our customers. AMI's support for boot via SD 3.0 Card Reader gives manufacturers added confidence, knowing that the products they are delivering today will be fully standards-compliant as adoption of SD 3.0 becomes more widespread. Providing first access to key new technologies is one of the primary components for maintaining strong, long-term partnerships with our customers.”

Realtek Semiconductor Corporation is also a leader in its field, rising to the position of market share leader in the card reader market. As the first SD card manufacturer to provide a total solution for the latest version of the SD 3.0 memory card specification with its RTS5209/5139 SD card reader chip, Realtek marks another milestone on top of its already impressive roster of firsts in this space.

“SD 3.0 is the latest version of the SD memory card specification, and will gradually become a mainstream feature of most operating systems. The new standard will bring an entirely new application methodology and allow consumers to quickly capture video, photos, and sound,” said Jessy Chen, Executive Vice President of Realtek. “Realtek is committed to providing high-performance, reliable, easy-to-use products that offer the latest in technology and features.”

About Realtek
Realtek Semiconductor Corp. is one of the world’s leading IC providers. Realtek designs and develops a wide range of IC products for communications network, computer peripheral and multimedia applications. Realtek’s products include Ethernet Controllers/PHYs, Ethernet Switch Controllers/Media Converter Controllers/Gateway Controllers, Wireless LAN Controllers & AP/Router SoCs, DSL Chips, VoIP Solutions, AC'97/High Definition Audio Codecs, Clock Generators, Card Reader Controllers, Web Camera Controllers, LCD Monitor/ATV/DTV Controllers, and Digital Media Processors. With advanced design expertise in RF, analog, and mixed signal circuits, and with strong manufacturing and system knowledge, Realtek offers full-featured, high-performance and competitive total solutions. More information on Realtek can be found on its web site: www.realtek.com.

About AMI:
Founded in 1985 and known worldwide for AMIBIOS®, American Megatrends Inc. (AMI) supplies state-of-the-art hardware, software, and utilities to today's high-tech manufacturers. AMI’s innovative Aptio® solution for UEFI, modular AMIBIOS8, high quality StorTrends® IP Storage Area Networks (IP-SAN), Network Attached Storage (NAS), and Storage Management software solutions, along with MegaRAC® remote server management, KVM over IP, IPMI 2.0 firmware and high-density motherboards continue to garner industry acclaim and awards around the world. In line with the diversity of its technology and product line, AMI is a member of a number of industry associations and standards groups, such as the Unified EFI Forum (UEFI), the Intel® Embedded Alliance and the Trusted Computing Group (TCG). Headquartered in Atlanta, AMI has locations in the U.S., China, Germany, India, Japan, Korea and Taiwan to better serve its customers.

For more information on AMI, its products or services, call 1-800-U-BUY-AMI or visit www.ami.com.

American Megatrends, Inc.
5555 Oakbrook Parkway, Building 200
Norcross, GA 30093 USA
Main: 770-246-8600
Fax: 770-246-8790
On the web: www.ami.com

Press Contact: Chris Menosky, Marketing Communications Manager
American Megatrends, Inc.
5555 Oakbrook Parkway, Building 200
Norcross, GA 30093 USA
Direct: 770-246-8617
Mobile: 770-329-5216
Email: christopherm@ami.com

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release AMI and Realtek Semiconductor Collaborate to Deliver Industry-First SD 3.0 Card Reader Boot Solution here

News-ID: 175659 • Views:

More Releases for AMI

AMI Healthcare and GAD International Announce Hospital Management Partnership
Boston and Riyadh, Saudi Arabia, Aug 21, 2021 -- Today, AMI Healthcare Group, Inc. (“AMI”) and GAD International company (“GAD”) signed a Memorandum of Understanding to establish a Strategic Partnership for the operation and management of hospitals and healthcare facilities in the Middle East, principally in the Kingdom of Saudi Arabia, the State of Kuwait, the Kingdom of Bahrain and the United Arab Emirates. AMI and GAD will collaborate to
AMI-1 Market Size, Share, Development by 2024
Global Info Research offers a latest published report on AMI-1 Market Analysis and Forecast 2019-2025 delivering key insights and providing a competitive advantage to clients through a detailed report. This report focuses on the key global AMI-1 players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years. To analyze the AMI-1 with respect to individual growth trends, future prospects,
Global Advanced Metering Infrastructure (AMI) Market Research Report 2017
MarketResearchReports.Biz presents this most up-to-date research on "Global Advanced Metering Infrastructure (AMI) Market Research Report 2017" Description In this report, the global Advanced Metering Infrastructure (AMI) market is valued at USD XX million in 2016 and is expected to reach USD XX million by the end of 2022, growing at a CAGR of XX% between 2016 and 2022. Geographically, this report is segmented into several key Regions, with production, consumption, revenue (million USD),
Advanced Metering Infrastructure (AMI) Market: drive the growth of AMI market in …
Advanced metering infrastructure (AMI) is an architectured system which allows two way communications between customer & utilities through communication networks, smart meters, and data management systems. The primary function of AMI is to provide utility companies real time data related to power consumption and allow customer to make energy usage based on the price at the time of use. AMI helps utility companies to manage energy demand by identifying peak
AMI details capabilities of AMI Enterprise Intelligence™ Version 6.0
Cambridge, UK (June 30th, 2011) - AMI, a leading provider of information retrieval and content analysis software designed to help organisations develop effective Strategic and Competitive Intelligence, today announced the availability and capabilities of AMI Enterprise Intelligence Version 6.0. AMI Enterprise Intelligence version 6.0 represents a very significant upgrade to the company's flagship product including new applications, user interface design, and integration with the world's leading social media platforms and news
AMI Launch UK User Group
Cambridge, United Kingdom (09 June 2011) - AMI Software, a market-leader in insight software, competitor analysis and horizon scanning techniques, recently launched the first AMI UK User Group meeting. The meeting was held in London on April 14th 2011 at the RSA (Royal Society for Arts, Manufacturing and Commerce), and was attended by existing AMI users as well as non-users with an interest in AMI. The venue opened their doors to