01-18-2011 04:04 PM CET - Business, Economy, Finances, Banking & Insurance
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Meritline.com Sponsors DonorsChoose.org to Promote Students in Need!

Press release from: RankAbove
Meritline.com and DonorsChoose.org Join Together, via RankAbove’s Give Back Initiative for Not-for-Profits, to Promote Educational Causes Online.
Jerusalem, Israel – January 13th, 2011 –Meritline.com (www.meritline.com), a top tier online provider of electronic products and accessories, is now the proud sponsor of DonorsChoose.org (www.donorschoose.org), an online charity connecting donors to classrooms in need. Meritline.com has been working with RankAbove (www.rankabove.com), a leading provider of search engine optimization technology, for almost a year. With their launch of The Give Back Initiative - a project allowing clients to sponsor not-for-profit organizations in SEO services - Meritline.com quickly seized the opportunity to support DonorsChoose.org.

By combining RankAbove’s search engine optimization technology, knowledge and expertise, teachers at DonorsChoose.org now have a better chance of being found on the internet – by being found higher for example on Google’s search results pages and having their classroom needs fulfilled and then realized. This thanks to Meritline.com.

Meritline.com’s international affiliate program allows them to provide premium electronic products to five different countries. As a socially conscious company they are constantly looking for ways to give back the community. Joseph Craig, Marketing Manager of Meritline.com was excited at the chance to be a part of such a great project. Craig said “We are always happy to support educational projects. We wish our friends at DonorsChoose.org the success we have seen with RankAbove in optimizing their site. They are doing a great thing!”

DonorsChoose.org has successfully enabled the funding of over one hundred seventy-five thousand projects, totaling over $72 million. Public school teachers from every corner of America can post classroom project requests on the DonorsChoose.org website. Requests range from pencils for a poetry writing unit, to violins for a school recital, to microscope slides for a biology class. Each project request has its own DonorsChoose.org webpage and if a donor is inspired to help the project they are able to donate online. Once a project reaches its funding goal, DonorsChoose.org delivers the materials to the school.

Through RankAbove, a leading technology player in the search industry, Meritline.com has connected DonorsChoose.org with unprecedented access to Drive, RankAbove’s proprietary SEO platform. In addition, RankAbove is also providing full training with the technology and devotes a portion of its employee’s time to helping the DonorChoose.org team to raise and improve their online profile.

“We are delighted to be working with RankAbove”, said Alan McGee, Director of Web Analytics & Digital Marketing at DonorsChoose.org. McGee added, “the benefit of being in control of our search engine optimization is a huge gain for us. The instruction and advice given to us by RankAbove’s Drive platform is invaluable. We are now able to efficiently optimize pages that highlight classroom needs, increasing their likelihood of discovery through organic search. This will help teachers reach a larger audience, and introduce more donors to classroom projects on DonorsChoose.org . We’re so grateful to Meritline.com for this opportunity. “

RankAbove launched its Give Back initiative earlier this year in a bid to bring to the wider not-for-profit community benefits of higher Google rankings. Such positioning can lead to increased PR opportunities and increased donations to their causes. By using well tested search engine optimization (SEO) techniques, RankAbove's search processionals use their technology to work to success with its not-for-profit partners. "We are delighted to be involved with DonorsChoose.org which is a fantastic organization.” said Shira Topiol Director of RankAbove’s Give Back program. Topiol added “as Meritline.com and other clients work with us to improve their online awareness they enable NPO’s like DonorsChoose.org to do the same, helping promote the teachers projects faster and get their budgets realized faster so they can get on with their job in improving our students minds - It’s a win-win situation for all".

About DonorsChoose.org
DonorsChoose.org is a simple way to fulfill needs and foster innovation in U.S. public schools. Founded in 2000 by a teacher in the Bronx, DonorsChoose.org has enabled citizen philanthropists to fund more than 160,000 public school classroom projects, channeling over $72 million of resources to 4.3 million students in low-income communities. At DonorsChoose.org, someone giving $10 enjoys the same choice, impact, and vivid feedback that – until now – had been reserved for millionaire benefactors.

About Meritline.com
Meritline.com is the largest internet retailer offering direct shipments from overseas. Meritline.com is an Elite Member of Resellerratings.com and an Accredited Buisness of Better Business Bureau. The award-winning website has more than 5 million registered users and offers customers an extensive selection of the latest high-tech products from both US and multinational venders. It offers detailed product descriptions and images, customer reviews, product value meters, and "Daily Deals Page" which features deeply discounted product updated daily.
Media Contact: pr@meritline.com

About RankAbove
RankAbove is a leader in solving complex search engine optimization challenges through a combination of proprietary technology, innovation and creativity. RankAbove's Drive, is a sophisticated search platform for managing SEO processes. Drive leverages algorithmic artificial intelligence to institutionalize SEO knowledge in-house for agencies and corporations. The result is faster, better and more efficient search engine results. RankAbove's mission is to intelligently automate search engine optimization so that users see measurable success, true ROI and genuine scalability in the field of SEO.
The Give Back Initiative has already kicked off with RankAbove providing SEO support and online marketing strategies to support non-profit organizations just as the Juvenile Diabetes Research Foundation International – www.jdrf.org; Gift of Life – www.giftoflife.org; Donors Choose – www.donorschoose.org with additional not-for-profits being added shortly.
RankAbove would be glad to hear from both non-for-profit organizations who are looking for SEO advice and from potential corporate sponsors. See more at www.rankabove.com/giveback.php
For more information call Michael Barnett for corporate inquiries or Shira Topiol for more information on the Give Back Initiative - giveback@rankabove.com
Tel: 1 888 508 2423 or +972 2 566 7686 (Europe).

RankAbove
2 W45th Street, Suite 1700,
New York,
NY 10036
Telephone: 1-917-531-8571

This release was published on openPR.
News-ID: 158926
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