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Mediachase Announces Success of PrintersRowBooks.com

01-14-2011 01:52 PM CET | IT, New Media & Software

Press release from: Mediachase

Printers Row Fine & Rare Books achieves great success in traffic and sales on new ecommerce platform built by Glaser Technology on the Mediachase eCommerce Framework (ECF).

Washington, DC – January 12, 2011 – Mediachase is pleased to announce the launch and immediate reception of PrintersRowBooks.com, the new site for Printers Row Fine & Rare Books, implemented by Glaser Technology on the Mediachase ECF G5. The new site launch and ecommerce platform has already brought impressive quantifiable benefits to Printers Row Fine & Rare Books. Monthly viewership has increased from a mere 200 visitors to over 3,500 and growing. With this increased traffic to PrintersRowBooks.com, overall sales have increased over 300%. These results are expected to continue to grow exponentially as Printers Row Fine & Rare Books extends its catalog and offerings, creating an ever-growing presence in the rare book collectors’ market not only in Chicago, but also worldwide, all driven on the strength of the ECF G5.

Printers Row Fine & Rare Books required a new solution that would integrate with various back-end systems; creating a single consolidated solution for a more streamline and efficient business process. Because the ECF G5 allows any third party integration through its robust API system, PrintersRowBooks.com was able to integrate its Quickbooks™ accounting system, ABE™ book management system, and custom data sources seamlessly. The strong ECF architecture enabled Printer’s Row Fine & Rare Books a fully customizable integration and solution. With ECF’s loosely coupled systems and subsystems, Glaser Technology had significant choice and control in how to constructing PrintersRowBooks.com to meet its specific requirements and unique feature sets.

Integrating the large inventory of books and author memorabilia with the Mediachase ECF was simple and easy. According to project manager Frank Alonso of Glaser Technology “The ECF framework provided comprehensive CSV [comma separated values] import utilities that made moving the 20,000 book collection a snap. Using the extensible architecture we were able to quickly create node and entry template that met and exceeded the client expectations for an online store.” For additional information, (or for a sample, copy or demo), contact Joe Grause or visit http://www.mediachase.com/commerce.

About Mediachase
Mediachase designs, integrates, and builds innovative software products, and tools for companies needing to streamline internal and external business activities. With thousands of customers worldwide, Mediachase is committed to improving the business lives of people implementing connected systems. Mediachase software combines the stability and support of commercial products with openness and choice by including source code and engaging developer communities with each of its software platforms. The flagship ASP .NET eCommerce Framework (ECF) powers hundreds of eCommerce sites globally, and is the .NET commerce platform of choice for industry-leading companies, enterprises, and agencies. For over twelve (12) years Mediachase software has enabled seamless, successful implementations for our customers and worldwide network of partners and developers.

Founded in 1997, Mediachase is a privately held company headquartered in Los Angeles, California, and offices in Washington, DC and Kaliningrad, RU.

About Glaser Technology
Since 1975 Glaser Technology has been crafting custom business solutions using best-of-breed tools. With an outstanding team of experienced developers applying decades of application and business process knowledge, Glaser creates applications that are driven by business requirements and goals.

Over the years Glaser has completed projects for companies such as FTD, Rand McNally, Schawk, Inc. and a number of smaller firms in a variety of industries.

Glaser Technology, Inc. is a privately held firm located in Chicago, IL.

CONTACT INFORMATION:
Mediachase:
Joe Grause
202-355-7125
Joseph.grause@mediachase.com
www.mediachase.com

Glaser Technology:
Greg Williams
(312) 578-0377
Greg@glasertechnology.com
www.GlaserTechnology.com

Mediachase designs, integrates, and builds innovative software products and tools for companies needing to streamline internal and external business activities. With thousands of customers worldwide, Mediachase is committed to improving the business lives of people implementing connected systems. Mediachase software combines the stability and support of commercial products while providing openness, choice, and complete control through source code licensing. The flagship ASP .NET eCommerce Framework (ECF) powers hundreds of eCommerce sites globally, and is the .NET commerce platform of choice for industry-leading companies, enterprises, and agencies. For over twelve (12) years Mediachase software has enabled seamless, successful implementations for our customers and worldwide network of partners and developers.

Founded in 1997, Mediachase is a privately held company headquartered in Los Angeles, California, with offices in Washington, DC and Kaliningrad, RU.

Mediachase
529 14th St NW
Suite 1206
Washington, DC 20045

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