WomenCertified® is a training and certification program designed to help businesses achieve higher standards of sales and customer service for their customers.

According to founder Delia Passi, tailoring customer service to women’s levels of expectation has added benefits for male customers as well. “When you meet the expectations of women, you’ll exceed those of men,” she says. “It’s about creating a better buying experience for everyone.”

Founded in 2007, the WomenCertified® way of doing business is reaping rewards for many participating companies. Rivershore Chrysler, WomenCertified® dealership in Kamloops, Canada, recently received the following testimonial from an actual customer:

“I just wanted to give you a big THANK YOU for my purchase experience of my new 2010 Dodge Charger. Out of all the purchases I’ve made in the past, and there have been a few, this one was by far the best one I’ve experienced.

“I’ve never had a salesperson ask me what MY needs were. I felt like I mattered. I felt like you cared. From the moment I walked in the door I had the best service…You asked me what mattered to me in a vehicle. You asked me what I was looking for. You didn’t steer me to a vehicle that cost more or a different model. You asked me all the right questions...

“You showed me all the features of the vehicle. Not just one or two, but all of them. You took me for a test drive, allowing me to feel the vehicle before actually going in the driver’s seat. You made sure I was comfortable, that all the settings were fitted for me. You answered all of my questions in a way that I could understand and not with a lot of technical jargon. After the drive you asked me what I thought of the vehicle, how it felt, what I experienced. You LISTENED…

“You always made me your Number One priority. No pressure, no intimidation, no quick decisions. You introduced me to some of the service staff. You talked me through all of the steps towards purchasing my vehicle. Never once did you try to “sell” me a vehicle. You “helped” me to purchase a vehicle that would suit my needs and lifestyle. I felt like not only had I made a great purchasing decision… but that I had also made a friend.

“Thank you so much for all of your help. I will definitely recommend you to anyone looking for a top-rate purchasing experience.”

To become WomenCertified®, sales and service professionals must complete a series of training modules to learn the communication and customer service skills proven to be the most effective and desired among women customers. Once companies and professionals complete the program, they are listed on the WomenCertified Locator on womencertified.com, where consumers can search for certified women friendly companies.

WomenCertified—the Seal women trust for better service—is a proven training and certification program rich with resources to help professionals across multiple industries increase customer loyalty among both men and women through more effective communication, appreciation and an enriched customer experience. For more information, visit www.womencertified.com.

Sharlene Dobson
Coast To Coast
1945 King Street East
Hamilton, Ontario, L8K 1W2
CANADA
1-888-561-7477
905-578-7792 fax
sharlened@ctcdsi.com

This release was published on openPR.