openPR Logo
Press release

ITyX simplifies Tweet Response Management

09-14-2010 02:10 PM CET | IT, New Media & Software

Press release from: ITyX

/ PR Agency: Lexica Communications Ltd
Organisations are faced with an ever increasing amount of messages about their brands, products and services. Technology provider ITyX now analyses incoming twitter news using AI (Artificial Intelligence) methodologies, processes and then integrates them in the multi-channel customer communication.

One of the leading experts in the analysis of all types of text based communication (email, internet, whitemail, fax, documents, SMS), ITyX has now integrated the processing of tweets in its Enterprise Response Solution Mediatrix.

The sheer scale of today’s online communication makes it difficult for brand owners and customer service centres to separate the ‘wheat from the chaff’. An intelligent and self-learning solution, Mediatrix continuously gains knowledge and tracks the responses of both the service centre and customer. This technology allows organisations to now take full advantage of important new communication channels such as social media and engage directly and pro-actively with particular target audiences.

Mediatrix receives for example Twitter-API tweets about an organisation, its brands, products or services. It then analyses and categorises the content text and routes the message at the best time to available customer service staff. Twitter customers then receive within seconds a contact from the brand owner, using defined response suggestions.

The responses are logged in a user history. Andreas Klug, director at ITyX, explains: “The tweet connects the real time character of an online chat with the commodity of an email”.

ITyX will demonstrate their product portfolio, which also include email response management, self service, a digital mailroom, web chat and co-browsing at the forthcoming Call Centre and Customer Management Expo in Birmingham from 21 – 22 September 2010. You can find ITyX at stand H10 in hall 9.

ITyX was founded in 1996 and is now one of the leading providers of software solutions for the customer service and enterprise content management (ECM) market. Based on artificial intelligence (AI) methodologies, ITyX developed the module solution Mediatrix, which collates, analyses, classifies, validates and further processes text based information via all channels (email, internet, letter, fax, SMS, telephone).

Over 40 well-known organisations in five European countries rely on ITyX’s self-learning solution for the implementation of their digital information and communications strategy.

Lexica Communications Ltd
Churchill House
12 Mosley Street
Newcastle upon Tyne
NE1 1ED
Press contact: Manuela Wendler
Tel: +44 191 230 8037
Email: manuela.wendler@lexica-communications.com

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release ITyX simplifies Tweet Response Management here

News-ID: 144462 • Views:

More Releases for Mediatrix

01-08-2019 | Arts & Culture
Dan Corner
Pope Francis, In Article On Vatican News, Suggests Christian Martyr Saint Stephe …
A story on the Vatican News site entitled "Pope at Angelus: St. Stephen teaches us to forgive", detailed a statement made by Pope Francis who prayed the Angelus recently in St. Peter's Square. The article quotes the Pope as saying that St. Stephen was the first person to follow in Jesus’ footsteps through martyrdom. He died like Jesus, "entrusting his life to God and forgiving his persecutors." The Catholic Church celebrates
euroscript becomes ITyX’s new integration partner
Bertrange | 24 January 2012 – euroscript has decided to team up with ITyX to offer its customers truly intelligent software technologies. euroscript, the leading provider in global content lifecycle management solutions, and ITyX have signed an agreement allowing euroscript to offer its customers ITyX innovative solutions. Based on the analysis and utilization of human behavior, ITyX technologies automatically adapt to integrate the usage being made of them, so as to
3CX appoints Electronic Frontier as UK distributor
3CX, the leading IP PBX software manufacturer, partners with EFL to help expand it’s UK channel business London and Theale, Berkshire, 16nd February 2010: Electronic Frontier Ltd (EFL) has been appointed UK distributor by 3CX, the award-winning IP PBX software manufacturer. EFL will promote the complete range of 3CX products and offer full support and training for UK based dealers and resellers. At a strategic level, the agreement will allow EFL
pbxnsip proudly launch their latest Leeds and London, training and demonstration …
Leeds UK, 29th May 2009 – pbxnsip, a leader in SIP-based IP PBX software for Microsoft Windows, MAC and Linux environments, today announces the long awaited release of their NEW Leeds and London training suites, in response to increased growing demand from partners and resellers needing advanced IP PBX, VoIP, SIP and Microsoft product training. The initiative will to strengthen the partners knowledge base and create a new vertical for