06-10-2010 12:28 PM CET - Media & Telecommunications
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Solid Growth Trends of the European TV Market to Continue in 2010

Press release from: Dataxis

(openPR) - After a long period of relative stability, Western European TV sales started to take off by the end of 2006, spurred by the mass transition to flat screen TVs.

Although the growth did not follow the same pace across all Western Europe, most countries saw a huge uptake in their TV sales somewhere between 2006 and 2009, if not throughout all the period. In the U.K. for instance, after TV sales fell 1% in 2006, they soared 54% in 2007 to reach 7 million units according to Dataxis Intelligence. An annual growth of more than 20% over the past two years has helped British TV sales to cross the milestone of 10 million units in 2009. In France, growth rates has been more moderate throughout all the period, until 2009 where TV sales rose 27% to an all time high of 7.47 million units.

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For 2010, outlooks remain bright in spite of the recessionary climate that reigns in the region. The World Cup, as well as the continued popularity of flat-screen TVs, which today have a household penetration rate of only 45% in Western Europe, will certainly help maintain strong growth levels in 2010.

Graph: www.dataxisnews.com/?p=17738

Detailed figures and analysis on Worldwide TV sales will soon be available through Dataxis Intelligence’s market research service.

DATAXIS, is an international market research and statistical intelligence company that covers 4 play markets worldwide. Our online database: www.dataxis.com contains detailed and up to date data on subscribers, revenues and ARPUs as well as annual forecasts on major operators and technology suppliers. Our news website: www.dataxisnews.com is a great tool to keep telecom professional up to date on the latest developments of the industry. In addition, we also publish our own analyses and Press Releases, under the Dataxis Views Section, that cover different regions worldwide: Middle East, Africa, Asia Pacific, Europe, North America, and Latin America.

Dataxis Headquarter
8, Rue Armand Moisant
75015 Paris - France

Dataxis Maroc SARL (Moroccan Office)
3 Rue Calavon Boulevard Abdelmoumen
Casablanca - Morocco
Ms. Alkhansa Belouali
alkhansa.belouali@dataxis.com
News-ID: 134576
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