(openPR) - Digital Pay TV market reached 1.823 million subscribers in 2009. The market is led by Zon Multimedia with 1.09 million subscribers split in Cable and DTH subscribers. It represents about 60% of the digital market.

The total market’s quarterly growth of 7.6% is driven by IPTV that ontinues to increase and added 65.500 subscribers in the last quarter (+18.7% QoQ). IPTV subscriber base approaches that of DTH and will probably exceed it in future.

With the relative stagnation of Cable and DTH subscribers, the operators focus on additional services like HD or PVR to increase their revenues.

DATAXIS, is an international market research and statistical intelligence company that covers 4 play markets worldwide. Our online database: www.dataxis.com contains detailed and up to date data on subscribers, revenues and ARPUs as well as annual forecasts on major operators and technology suppliers. Our news website: www.dataxisnews.com is a great tool to keep telecom professional up to date on the latest developments of the industry. In addition, we also publish our own analyses and Press Releases, under the Dataxis Views Section, that cover different regions worldwide: Middle East, Africa, Asia Pacific, Europe, North America, and Latin America.

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