Indonesia's Largest Telecom Retailer and Distributor Invests in ETP V5

PT Trikomsel Multimedia, the largest multimedia and telecommunications tools retailer and distributor in Indonesia, and ETP International, a leading end-to-end retail solutions company, has signed an agreement to implement the full suite of ETP V5 which comprises of ETP Merchandise Planner, ETP Store, ETP Supply Chain, ETP Accelerator, ETP Call Centre, ETP Online, ETP Analytics and ETP Integrator.

Established in 1996, PT Trikomsel Multimedia’s main business is distribution of lifestyle wireless communications products and multimedia gadgets. The company is the authorised mobile phone distributor of Nokia, Sony Ericsson, Panansonic and Samsung. It has a well-established retail chain of 534 stores under the OkeShop brand at 51 major cities in Indonesia, and also manages 23 showrooms for Nokia, Sony Ericsson and Panasonic.

“Trikomsel has grown rapidly into a leadership position and will continue to grow aggressively, in order to support this plan we need a strong Enterprise Software backbone in this high technology and highly dynamic business. We look forward to bringing higher service levels to our customers and value addition to our shareholders through this strategic decision.” said Pak Sugiono Wiyono, President Director of PT Trikomsel Multimedia.

“We evaluated numerous solutions and found that ETP V5 was the one that was tailored to our requirements. Besides the features and functionality, the evaluation team also looked into the speed of deployment, credibility of the company and reliability in terms of support service. ETP International fulfilled these criteria and more to the team’s satisfaction. ETP demonstrated its flexibility and customer-centric approach by working along with our team and understanding our business. We are convinced that the ETP V5 suite of solutions will definitely fulfill our requirements and enhance our business processes tremendously.”

Commenting on the signing, Mr Naresh Ahuja, Chairman of ETP International Pte Ltd said, “ETP International is very pleased to have signed up with PT Trikomsel Multimedia as the leading telecommunications equipment distributor and retailer in Indonesia. We believe we can support Trikomsel’s vision and have the highest regard for the professionalism of its management team. This further demonstrates the flexibility of ETP VX solutions which is developed specifically for the retail and distribution industry. It’s not just for department stores and apparel retailers but rather, a wide range of specialty retailers. We have a close working relationship with the Trikomsel team and look forward to this project being a landmark in the region.”

With this forward looking investment, Trikomsel will leap ahead of the market by building intelligence in the entire planning, warehousing, procurement and retail processes. Trikomsel’s customers will benefit from fast and efficient service, strong CRM schemes and loyalty programs and excellent customer service by having the right selection of goods in the right place at the right time at the right price. Trikomsel’s suppliers will benefit by being able to see advanced forecasts of the supplies they need to make and understand market expectations better and Trikomsel’s employees and management will have the ability to drive their busines proactively with advanced tools and online business information at hand.

Through the use of ETP V5, PT Trikomsel Multimedia can expect to not just respond to market dynamics but also drive and influence it, streamline and integrate business processes, synergetic use of resources, increase productivity and significant time savings.

The solution will be rolled out in three phases and is estimated to be completed together with all training before the end of 2006.

For media enquiries, please contact:
Agnes Png
Regional Marketing Director
Tel: 65 9746 5764
Email: agnes.png@etpgroup.com
For further information on ETP V5, please contact:

ETP International Pte Ltd.
9 Temasek Boulevard,
#36-01, Suntec Tower Two,
Singapore 038989.
Tel No.: 65 6238 0096,
Fax No.: 65 6238 8871.
Email: info@etpgroup.com
Website: www.etpgroup.com

ETP – Proactive Retail Solutions

About ETP International Pte Ltd
ETP International is an enterprise software company focused on developing and delivering cutting-edge solutions for the retail industry. Founded in 1988, ETP has its International HQ in Singapore, R&D labs in Mumbai, regional office in Dubai, and over 150 dedicated professionals. ETP is one of the largest retail focused software companies in Asia Pacific and the Middle East.

ETP VX is a solution designed by retail experts, seamlessly integrated right from POS, Online Sales and Call Centre Sales through Warehousing, Distribution and Procurement, incorporating advanced Merchandise Planning, Promotions Planning and Retail Analytics helping you making informed business decisions. Developed with the scalability to grow with our customers’ businesses, ETP VX can be deployed comprehensively or modularly. ETP VX is used by retailers like Dairy Farm – IKEA, ITC Wills Lifestyle, and BMA Gulf, to name a few.

This release was published on openPR.