(openPR) - Tango Telecom, the leading provider of advanced messaging, real-time charging & policy control solutions, today announced the launch of LBR, their innovative pricing solution for mobile operators, enabling the discounting of Voice, SMS and Data rates based on traffic in a particular cell. The LBR solution will allow operators to optimize pricing for any service based on location and time of day/week depending on available network capacity and the subscriber’s profile.

“Our Load-Based Rating solution was developed to meet key challenges faced by mobile operators operating in highly price sensitive markets who need to offer pricing plans that literally change dynamically with cell load. This proven system greatly stimulates subscriber usage at off peak times and allows the operator to differentiate themselves in highly competitive environments. As a bonus the LBR solution dynamically frees up bandwidth to allow the operator capture further revenues, particularly at peak times from higher ARPU users. A winning solution all round,” explains Rory O’Toole, VP of Global Channel Sales. “The system is proven to both grow revenues and smooth network traffic through the day”.

Operators will profit from reduced churn and network congestion and increased total revenues from existing network infrastructure investments, while an improved quality of service and highly discounted call rates will benefit subscribers

Tango Telecom is a leading provider of Advanced Messaging, Real-time Charging and Policy Control Solutions for legacy & next generation networks. Through a combination of seamless integration capabilities and an evolutionary approach to infrastructure replacement, Tango Telecom's iAX™ Solution Portfolio enables the rapid launch of new and enhanced services to maximise revenue potential, increase return on capital and boost subscriber loyalty.
Tango Telecom partners with operators such as O2, Vodafone, Bakrie Telecom, Turkcell, Indosat, Iusacell, America Movil and the Zain Group to bring enhanced services to more than 250 million subscribers world-wide

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